Responsibilities

• Drive our digital presence to new heights as our resident digital media rockstar
• Lead and grow impactful social media and influencer marketing programs that build brand awareness, trust, and engagement
• Build impactful email campaigns that align with social, digital, and sales force messaging cadence
• Develop and manage comprehensive content calendar for all US initiatives.
• Collaborate closely with internal teams and external partners to bring creative ideas to life
• Partner with and manage agency relationships, ensuring high-quality, on-brand execution across projects
• Own projects end to end with strong project management skills, keeping timelines, stakeholders, and deliverables on track
• Bring fresh thinking, creative energy, and a test-and-learn mindset to everything you do
• Manage and maintain the US consumer and HCP, websites to ensure that branding and messaging are accurate and consistent with brand strategy and adhering to promotional integrity compliance requirements
• Work with operations team to identify key area of improvement for eCommerce platform. Identifying issues and providing solutions for our customers
• Ensure legal/regulatory compliance and medical accuracy of marketing materials and conduct all responsibilities in accordance with Company policies.
• Coordinate with the Market Research, Analytics & Sales Ops Teams to identify research, insight and measurement needs to inform spend, scale, or campaign optimizations.
• Evaluate new & innovative marketing opportunities and provide perspective for adoption (where appropriate).