Responsibilities

• Develop and manage POS materials, in-store signage, section branding, and display solutions to maximize product visibility at client locations
• Support placement of additional display equipment — including branded fridges, stands, and fixtures — as part of client development programs
• Conduct periodic field visits to key accounts to audit in-store execution, assess shelf presence, and identify growth opportunities
• Provide remote marketing support to clients across the US where on-site visits are not required
• Plan and execute trade promotions in coordination with the sales team — including promotional mechanics initiated by GMI Trading and communicate to store partners
• Coordinate with stores to ensure promotional offers are reflected at shelf level, in alignment with agreed commercial terms
• Support tastings, product demonstrations, and in-store activations — including managing third-party vendors responsible for on-site execution and photo reporting
• Drive seasonal campaigns, product launches, and thematic activations across the client base
• Identify and develop co-marketing opportunities with brand vendors — including co-funded activations, tastings, and in-store programs
• Negotiate vendor marketing support and translate it into executable programs at the store level

Requirements

• Bachelor's degree in Marketing, Business, or a related field
• 3–5 years of experience in trade marketing, retail marketing, or CPG
• Experience developing and executing in-store marketing programs and trade promotions
• Strong project management skills — able to run multiple initiatives independently and simultaneously
• Comfortable working cross-functionally with sales, marketing, and external partners
• Strong proficiency in Excel and PowerPoint
• Experience with campaign reporting and marketing analytics
• Familiarity with design tools (Canva, Adobe) is a plus

Preferred

• Familiarity with design tools (Canva, Adobe) is a plus.