Responsibilities

• Trade Marketing & Retail Support
• Support execution of trade marketing initiatives aligned with seasonal GTM priorities.
• Coordinate retailer communications, dealer-facing materials, and sales support tools.
• Assist with co-op marketing programs, retailer campaigns, and localized marketing initiatives.
• Support showroom management, seasonal sales meetings, and retailer presentations.
• Build and maintain trade marketing resources, templates, and process documentation.
• Go-to-Market (GTM) Execution
• Coordinate delivery of marketing assets, campaign toolkits, and retailer resources.
• Support adaptation of global campaigns for North American wholesale execution.
• Assist with seasonal launch planning and execution across dealer channels.

Requirements

• 1–3 years of experience in trade marketing, wholesale marketing, brand marketing, or related field
• Experience working with wholesale accounts, outdoor specialty retailers, and rep groups; outdoor industry background strongly preferred
• Strong project management and organizational skills
• Excellent communication and cross-functional collaboration abilities
• Familiarity with the outdoor industry; experience with a premium heritage brand, alpine/climbing category, or resort channel is a strong differentiator
• Thrives in a lean, fast-paced, build-phase environment — comfortable with ambiguity, resourceful without large team support, and excited to establish structure where little previously existed