TikTok Shop Affiliate Strategy Manager

Austin, TX (On-site)

Salary Not AvailableMid Level2+ years expFull time

Posted 2 months ago

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Job Summary

Own and optimize the end-to-end affiliate channel for TikTok Shop accounts, from strategy and creator onboarding to execution and performance governance, aligning campaigns with merchandising launches and driving measurable GMV.

  • Affiliate Strategy & Planning: Own the affiliate growth strategy for assigned TikTok Shop accounts
  • Creator Recruitment & Relationship Management: Source and manage relationships with high-quality creators, briefs, and posting cadence
  • Performance Tracking & Optimization: Monitor GMV, content outputs, and ROI to scale winning formats

Job Description

Own and optimize the end-to-end affiliate channel for TikTok Shop accounts, from strategy and creator onboarding to execution and performance governance, aligning campaigns with merchandising launches and driving measurable GMV.

  • Affiliate Strategy & Planning: Own the affiliate growth strategy for assigned TikTok Shop accounts
  • Affiliate Strategy & Planning: Design and manage open plans, target plans, and TAP campaigns
  • Affiliate Strategy & Planning: Recommend commission structures, bundles, and offers that incentivize creator output
  • Affiliate Strategy & Planning: Identify when to lean into seeding, retainers, or live-focused affiliates
  • Creator Recruitment & Relationship Management: Source high-quality creators through Affiliate Center, outreach, and internal creator communities
  • Creator Recruitment & Relationship Management: Build and maintain relationships with top-performing affiliates
  • Creator Recruitment & Relationship Management: Manage creator seeding programs and retainer creator rosters
  • Creator Recruitment & Relationship Management: Coordinate creator briefs, content expectations, and posting cadence
  • Performance Tracking & Optimization: Monitor affiliate GMV, content output, conversion trends, and ROI
  • Performance Tracking & Optimization: Identify winning creators and content formats to scale
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AMZ Advisers

4.1 Glassdoor

AMZAdvisers.com is a full-service eCommerce & digital marketing consultancy with extensive experience in creating high-growth strategies for brands and manufacturers on the Amazon platform. In 2023, our partners enjoyed $900,000,000+ in sales with many of them experiencing more than 100% increase in their year-over-year sales on the Amazon platform. We believe that developing a robust eCommerce presence is integral for a business looking to maximize growth in the 21st century. Our custom strategies aim to make Amazon, the largest eCommerce marketplace, a powerful sales channel and the centerpiece of every company’s eCommerce presence. Long-term growth requires developing alternative sales channels, and we compliment every client’s eCommerce strategy by bringing them to additional eCommerce platforms, developing powerful sales funnels and creating websites designed to convert shoppers into customers. Areas of Expertise - Amazon Marketing Services- Amazon Media Group - Seller/Vendor/Express - Amazon SEO - Market/Competition Analysis - Product Launches/Promotions - Global Expansion- UK, Canada and Europe- Inventory Planning/Forecasting - Sales/Analytics/Reporting - Social Media Advertising- Video Production/EditingSet up a call with our CEO today at www.amzadvisers.com

Founded in 2015
New Haven, Connecticut, USA
65 employees (28 in marketing)
88% recommend to a friend

Traffic Signals

Monthly Visitors
54K
Monthly Google Ads Budget
$4.1K
Traffic Source Mix
Search
45.7%
Direct
39.7%
Referral
10%
Social
3.2%
Paid
1.1%

Headcount Trend

Current headcount: ~65

Marketing Team

Marketing Team Size
21 (32% of company)