Technology Marketing Manager

Falls Church, VA (Hybrid)

$108K/yr – $145K/yrSenior Level8+ years expFull time

Posted 16 hrs ago

Job Summary

Own and drive integrated marketing initiatives for GDIT's technology offerings by building executive relationships, shaping go-to-market strategies, and leading cross-channel campaigns across business verticals.

  • Develop engagement plans with SMEs and leadership to align opportunities and goals.
  • Lead campaigns across events, content, webinars, and partnerships to drive adoption and awareness.
  • Collaborate across a matrixed organization and external partners to optimize performance and differentiation.

Job Description

Responsibilities

  • Building consultative relationships with subject matter experts, CTO/business development/growth teams, operational leaders, and GDIT’s broader technology ecosystem.
  • Developing strategies to effectively market GDIT’s technology offerings, including creating engagement plans that align with business opportunities and enterprise goals.
  • Consulting with external marketing vendors, media partners, and agency teams to deliver compelling marketing campaigns and outreach programs.
  • Collaborating closely with key stakeholders to shape high-impact marketing activities such as customer-facing workshops, editorial articles, webinars, events, sponsorships, advertising, and more.
  • Monitoring campaign performance and success metrics, providing timely updates to stakeholders while identifying areas for optimization and improvement.
  • Proactively identifying opportunities to integrate GDIT’s technology expertise into marketing campaigns across our business verticals to strengthen brand differentiation.
  • Working effectively within a large, matrixed organization—ensuring alignment and collaboration across multiple teams and levels of leadership.

Requirements

  • Education: Bachelor's degree required
  • Experience: 8+ years of combined marketing, corporate communications, brand management, and/or public relations agency experience with a Bachelor's degree (6+ years experience with Master's degree)
  • Technical skills:
  • Knowledge of US Federal Government IT industry services, systems, and products marketplace and related media.
  • Experience in cross-channel marketing communications (PR, events, digital and social media)
  • Strong and highly effective writing and public speaking skills and interpersonal communication skills.
  • Writing samples available upon request
  • Location: Hybrid to Falls Church, Virginia with an expectation of working in office three (3) days per week

Benefits

  • Our benefits package for all US-based employees includes a variety of medical plan options, some with Health Savings Accounts, dental plan options, a vision plan, and a 401(k) plan offering the ability to contribute both pre and post-tax dollars up to the IRS annual limits and receive a company match. To encourage work/life balance, GDIT offers employees full flex work weeks where possible and a variety of paid time off plans, including vacation, sick and personal time, holidays, paid parental, military, bereavement and jury duty leave. To ensure our employees are able to protect their income, other offerings such as short and long-term disability benefits, life, accidental death and dismemberment, personal accident, critical illness and business travel and accident insurance are provided or available. We regularly review our Total Rewards package to ensure our offerings are competitive and reflect what our employees have told us they value most.
General Dynamics Information Technology logo

General Dynamics Information Technology

4.0 Glassdoor

GDIT is a global technology and professional services company that delivers solutions, technology and mission services to every major agency across the U.S. government, defense and intelligence community.Our 30,000 experts extract the power of technology to create immediate value and deliver solutions at the edge of innovation. We operate across 50+ countries worldwide, offering leading capabilities in digital modernization, AI/ML, Cloud, Cyber and application development. GDIT is part of General Dynamics, a global aerospace and defense company. We have shared our clients’ sense of purpose for over half a century and have a unique understanding of their missions, complex environments, and a rapidly changing world. Together with our clients, we strive to create a safer, smarter world by harnessing the power of deep expertise and advanced technology.

Founded in 1999
Falls Church, Virginia, USA
26K employees (698 in marketing)
83% recommend to a friend
87% CEO approval

Salaries

Posted range

$108K/yr – $145K/yr

Taken straight from the job posting.

See all General Dynamics Information Technology salaries

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Technology Marketing Manager

General Dynamics Information Technology · Falls Church, VA · Hybrid