Technology Consulting Growth & Ecosystem Marketing Leader - Assistant Director

Birmingham, AL (Remote)

$100K/yr – $213K/yrSenior Level7+ years expFull time

Posted 1 day ago

Job Summary

Own the Americas Technology Consulting marketing strategy and GTM, translating business priorities into market-facing programs and leading alliances, with analytics to prove impact.

  • Lead marketing strategy and GTM execution for Americas Technology Consulting.
  • Develop integrated campaigns to build awareness, demand and pipeline.
  • Lead and develop teams while aligning with alliances and ecosystem partners.

Job Description

Responsibilities

  • Lead the marketing strategy and go-to-market execution for the Americas Technology Consulting business, aligning programs to growth priorities, revenue objectives and market opportunities.
  • Develop integrated marketing programs that build awareness, engagement, demand and pipeline across priority buyer audiences.
  • Partner with Technology Consulting leadership to identify growth opportunities and translate business priorities into compelling market-facing campaigns and solutions.
  • Serve as the strategic marketing lead for priority alliances, ecosystem relationships and emerging technology partnerships.
  • Develop and execute joint go-to-market programs that elevate market visibility, create demand and strengthen alliance-driven growth opportunities.
  • Drive the commercialization of new and emerging offerings through differentiated positioning, messaging and value proposition development.
  • Collaborate with AI, Emerging Technology, alliance, sector and service line marketing leaders to connect Technology Consulting capabilities with industry-specific client needs, market opportunities and integrated growth initiatives.
  • Lead the development of integrated campaigns leveraging thought leadership, digital marketing, executive engagement, account-based marketing, events and sponsorships.
  • Partner with content strategy teams to create impactful thought leadership, client stories, executive perspectives and market-facing assets.
  • Utilize marketing insights, buyer intelligence and performance analytics to optimize program effectiveness and demonstrate business impact.

Requirements

  • BA/BS degree required
  • Typically no less than 5-7 years of experience

Preferred

  • Experience marketing technology consulting services, digital transformation solutions, AI-enabled capabilities, emerging technologies or strategic alliances.
  • Demonstrated success building and executing go-to-market strategies for technology services, solutions or partner-led offerings.
  • Experience launching and scaling alliance-led programs, co-developed solutions, ecosystem partnerships or emerging technology offerings.
  • Experience marketing to CIOs, CTOs and other senior technology and business decision-makers is strongly preferred.
  • Experience working with senior executives and influencing strategic business and marketing decisions.
  • Strong business acumen, critical thinking and analytical skills.
  • Excellent written and verbal communication skills, including executive presentations, storytelling, listening, interpretation and influencing.
  • Ability to articulate complex technology and business concepts in a straightforward, concise and compelling manner for a range of audiences.
  • Excellent project management, team leadership and interpersonal communication skills.
  • Poise and confidence to interact professionally with various levels of leadership, alliance partners and external stakeholders.

Benefits

  • medical and dental coverage, pension and 401(k) plans, and a wide range of paid time off options.
  • Under our flexible vacation policy, you’ll decide how much vacation time you need based on your own personal circumstances.
  • You’ll also be granted time off for designated EY Paid Holidays, Winter/Summer breaks, Personal/Family Care, and other leaves of absence when needed to support your physical, financial, and emotional well-being.
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EY

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EY is building a better working world by creating new value for clients, people, society, the planet, while building trust in the capital markets.Enabled by data, AI and advanced technology, EY teams help clients shape the future with confidence and develop answers for the most pressing issues of today and tomorrow.EY teams in more than 150 countries work across a full spectrum of services in assurance, consulting, tax, strategy and transactions, strengthened by sector experience and diverse ecosystem partners. Find out more about the EY global network: http://ey.com/en_gl/legal-statement

Founded in 1998
London, England, GBR
383K employees (6,865 in marketing)
73% recommend to a friend
74% CEO approval

Salaries

Posted range

$100K/yr – $213K/yr

Taken straight from the job posting.

The middle of this range ($156K) is 13% below the median base salary for Growth Marketing Director roles in the United States ($180K).

Growth Marketing Director median pay in the United States

$188K/yr

Most pay falls between $161K and $200K. Based on 27 salaries.

See all EY salaries

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