Technical Content Marketing at Vellum | New York, USA

Technical Content Marketing

New York, USA (On-site)

Salary Not AvailableMid LevelFull time

Posted 4 months ago

The other 99% submit and hope. You're about to do something different.

Drive full‑funnel technical content for a B2B AI/devtools platform and multi‑channel growth at Vellum.

Own the content plan across the full funnel, from awareness to education to conversion, and track what’s working.
Write technical tutorials, case studies, playbooks, and other educational content to help product and engineering teams build with AI and get familiar with the Vellum ecosystem.
Create product-focused content that helps new users get started and experienced users go deeper (including best practices, how-tos, and feature guides).
Partner with the growth lead to get content in front of the right people, beyond SEO, through community, email, OSS, PLG, social, partnerships, and earned media.
Build and grow our YouTube presence: outline, produce, and publish educational video content that people actually want to watch.
Work with GTM, engineers, and customers to break down complex ideas into content that resonates, brings prospects into the funnel, and is useful to Vellum’s customers

You have experience writing technical content for a B2B audience, ideally in the AI or devtools space.
You have multichannel fluency. You know how to adapt content for various mediums: articles, reports, social, video scripts.

You’ve worked at a growing startup and understand how to prioritize content for speed and impact.
You’ve built something with AI. A side project, an integration, or even just explored enough to speak credibly about how it works.
You’re familiar with GEO (Generative Engine Optimization), and have some ideas on how we should approach it.