Responsibilities

• Define and drive the long-term strategic vision and plan for the Missionforce business.
• Identify and lead high-impact strategic initiatives that accelerate growth and advance the business’s objectives.
• Serve as a key thought partner and advisor to the CEO and his leadership team.
• Participate in senior executive, Board, and customer meetings, articulating and advocating for the Missionforce vision and strategy.
• Develop and execute strategies to amplify the business’s voice internally and externally.
• Partner cross-functionally (esp. product and sales) to align strategy with execution, influencing without authority in a heavily matrixed environment.
• Own end-to-end product marketing strategy for the Missionforce portfolio.
• Lead a team of Product Marketers who define the positioning, messaging, and GTM motions, ensuring resonance with government leaders, technical buyers, and mission owners.
• Lead the team responsible for developing the sales narrative, proof points, and enablement materials that empower sellers to confidently articulate Salesforce's differentiated value in target markets.
• Work with central marketing teams to drive campaigns and mission-aligned content that generate pipeline, support contract capture efforts, and accelerate deals through the government procurement cycle.

Requirements

• 15+ years of progressive leadership experience, with a track record of defining and executing business, marketing, and/or product strategies.
• Operates as a valuable thought partner to C-suite and senior executives.
• Builds cross-functional relationships and influence in a matrixed environment.
• Executive-level presentation and communication skills.
• Clearly articulates product value proposition and drives GTM strategy globally.
• Establishes operational cadence, drives accountability, and optimizes resource allocation.
• Leads a complex, multi-disciplinary organization across competing priorities.
• Demonstrates success building and leading high performing teams.
• Mission-driven mindset with a genuine passion for serving government customers.
• U.S. citizen; no dual citizenship.
• Active security clearance or interest in obtaining one.

Benefits

• Unleash Your Potential When you join Salesforce, you’ll be limitless in all areas of your life. Our benefits and resources support you to find balance and be your best , and our AI agents accelerate your impact so you can do your best . Together, we’ll bring the power of Agentforce to organizations of all sizes and deliver amazing experiences that customers love.
• time off programs, medical, dental, vision, mental health support, paid parental leave, life and disability insurance, 401(k), and an employee stock purchasing program.