SVP, Integrated Communications (Luxury/Lifestyle)

New York City, NY (Hybrid)

$190K/yr – $220K/yrSenior Level12+ years expFull time

Posted 8 days ago

Top 1% of applicants do these two things.

The other 99% submit and hope. You're about to do something different.

Job Summary

Own and lead senior client relationships for large consumer accounts, directing earned-first campaigns from ideation to execution across media, influencers, and events.

  • Guide integrated, culture-driven earned media programs across teams
  • Drive insights and ideas aligned to client business goals and modern storytelling
  • Mentor teams, support new business pitches, and help expand client relationships

Job Description

Responsibilities

  • Serve as a day-to-day client contact and business leader for large consumer accounts and workstreams
  • Oversee and develop insight-driven ideas rooted in culture and today's earned media landscape that reach clients' business and marketing goals
  • Be an expert in earned media, understanding what it takes to tell a story that breaks through in today's changing marketing and communications landscape
  • Partner directly with team members across communications, creative, design, influencer, and production, overseeing integrated projects as needed
  • Brainstorm and bring a point of view, contributing ideas and creative executions to solve problems in unexpected ways, and translate them in ways that feel simple
  • Stay on top of the changing social, digital, and cultural landscape—looking for untapped opportunities and fresh thinking to bring to our work and the Brand Communications team
  • Be a thought-partner for senior-level clients by understanding their business while helping to maintain and deepen our client relationship
  • Ensure that earned media, talent, content, and influencer strategies are aligned with clients' overarching objectives
  • Be proactive, anticipate client needs, and keep multiple activities moving
  • Provide mentorship and leadership to agency teams, while remaining hands-on as needed to help deliver success

Requirements

  • Bachelor's degree from an accredited university or equivalent professional experience
  • 12+ years of agency experience, successfully managing or contributing to integrated, earned-first creative ideation and campaign execution
  • Proven track record of client leadership, leading earned-first work, and driving success both from a results and account growth perspective
  • Ability to connect big-picture strategy with tactical execution; conceptual and editorially minded, with the skill to break through using modern earned media storytelling across major and emerging platforms
  • Strong written and verbal communication skills, with proven client and team leadership, proactive problem-solving, and the people skills to inspire teams and clients alike
  • Highly self-motivated, reliable, and organized; able to manage multiple priorities and pivot quickly in a fast-paced environment
  • Passion for teamwork, with experience building brand partnerships, integrated communications strategies, and large-scale event activations
  • Resourceful, adaptable, and driven to deliver results amid today's ever-evolving environment
  • Skilled at seamlessly overseeing and delivering earned media results across diverse clients and categories—including lifestyle, travel, consumer tech, luxury, and sports
  • Applicants must be legally authorized to work in the United States. The company does not sponsor or take over sponsorship of work visas.

Preferred

  • Experience with Artificial Intelligence (e.g., team upskilling, GEO, etc.) is a plus

Benefits

  • Health Care (Medical, Dental, Vision)
  • Paid Time Off and Company Paid Holidays
  • Summer Fridays
  • Fresh Thinking Fridays
  • Annual Technology Stipend
  • 401K Retirement Plan with Company Match
  • Paid Parental Leave
  • Commuter Benefits
  • Uber /Lyft Business Account
  • New Business Referral Bonus
Day One Agency logo

Day One Agency

An independent creative communications agency building legacy through relevance.Fast Company's 2025 and 2024 Most Innovative Companies. Ad Age's 2024 A-List. PRWeek's Outstanding Midsize Agency 2025, 2024, and 2023.

Founded in 2014
New York, New York, USA
241 employees (131 in marketing)

Traffic Signals

Monthly Visitors
18.3K
Traffic Source Mix
Search
42.8%
Direct
45.2%
Referral
8.2%
Social
2.1%
Paid
1%

Headcount Trend

Current headcount: ~241

Marketing Team

Marketing Team Size
90 (37% of company)
Median Career Experience
12 years
Median Tenure
2.3 years
Marketing Roles Posted (Last 30 Days)
3

Recent News