Summer Strategy Intern — Growth Marketing & GTM Execution

USA (Hybrid)

Salary Not AvailableIntern/New GradInternship

Posted 3 months ago

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Job Summary

Drive go-to-market materials and messaging for a healthcare tech product, aligning collateral with buyer personas and campaigns.

  • Own go-to-market materials and assets for external presence and sales.
  • Must-have: tailor messaging for clinical, executive, and LinkedIn audiences.
  • Standout: can own campaigns end-to-end with minimal briefing.

Job Description

Responsibilities

  • Build go-to-market materials that reach real buyers — produce collateral, content, and campaign assets that support external presence and sales conversations
  • Learn to position a technical product for different audiences — develop messaging fluency across buyer personas, from clinical informaticists to C-suite executives to LinkedIn followers
  • Support and own select marketing campaigns — work alongside the Marketing Manager to execute content cadence, product launches, and brand-building activities, with the opportunity to own specific campaigns end-to-end
  • Develop competitive and market awareness — conduct research that sharpens positioning, informs messaging, and keeps the team ahead of market shifts

Requirements

  • You build with AI tools daily — Claude Code, Perplexity, or similar. You don’t just use them, you build workflows and artifacts with them at speed.
  • You’re a sharp writer and visual communicator — you can produce a two-pager, a social post, a slide, or a campaign brief that’s clear, on-brand, and doesn’t need heavy editing.
  • You think about audience — you understand how to position a message for a technical buyer versus an executive versus a LinkedIn follower, and you adjust tone and framing accordingly.
  • You’re data-driven — you measure what you ship. You track engagement, test copy, and use numbers to inform what’s working and what isn’t.
  • You’re autonomous and fast — you take a 10-minute briefing and come back with an 80% complete deliverable, not a list of clarifying questions.
  • You’re curious, driven, and collaborative — you like working alongside others, asking questions, and bringing energy to the team. You take initiative without waiting to be told what to do.
  • You’re interested in healthcare, enterprise software, or deep tech — you don’t need domain expertise, but curiosity about how clinical data infrastructure works will make you much more effective.

Preferred

  • Previous internships in marketing, content strategy, growth, or brand — or experience building your own business, newsletter, or content platform
  • Portfolio of writing samples, campaigns, or content you’ve produced
  • Experience with design tools (Figma, Canva) or basic web development
  • Located in New York City or Minneapolis (for occasional in-person collaboration)
  • Interest in founding a company or joining an early-stage team post-graduation