Responsibilities

• Conduct comprehensive audits of digital platforms across all 32 NHL teams, including:
• Review team websites to evaluate layout, ease of navigation, and ticket promotions
• Review mobile apps to assess user experience, features, and overall fan engagement
• Review marketing emails (newsletters, ticket offers, promotions) to evaluate design, messaging, and effectiveness
• Compile findings into organized reports and presentations with actionable insights and recommendations
• Support marketing team with competitor research and analysis across digital marketing campaigns, event engagement, ticketing strategy, and sponsor activations.
• Engage and brainstorm with the marketing team on game day planning for the 2026-27 season (giveaway items, theme nights, fan activations, merchandise partnerships, etc.)
• Assist with the execution of digital marketing initiatives, including website, app, and email updates as needed
• Ability to manage multiple projects and meet deadlines in a fast-paced environment
• The AEG Internship Program requires a minimum commitment of 24 hours per week during the夏

Requirements

• Passion for sports and live entertainment
• Currently pursuing a degree in a relevant field
• Excellent written and verbal communication skills
• Strong communication and time management skills
• Ability to multi-task and work well under pressure
• Familiarity with social media platforms (TikTok, Instagram, Twitter, Facebook, YouTube)
• Desire to learn more about the sports and entertainment industry

Preferred

• Experience with Microsoft Office and Adobe Creative Suite preferred
• Familiarity with project management tools (AirTable, Monday.com) preferred

Benefits

• Work on increasingly challenging and engaging real-world projects
• Work closely with experienced team members who coach and provide mentorship
• Attend meetings, events, and other networking opportunities
• Intern Perks: Outstanding opportunity to get an inside view across the entire AEG global portfolio: sports, entertainment districts, live music and events, arenas, clubs, and theaters.
• Resume review with AEG Talent Acquisition team
• Corporate networking