SENIOR MARKETING MANAGER

Fayetteville, GA (On-site)

$80K/yr – $90K/yrSenior Level3+ years expFull time

Posted 1 day ago

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Job Summary

Own and execute local and regional marketing programs aligned with client objectives and Hanna Brothers business goals, leading multi‑location campaigns, content development, and cross‑functional collaboration.

  • Develop and coordinate marketing plans and campaigns across digital, social, print, and in‑unit channels
  • Analyze performance data and optimize campaigns while partnering with operations and culinary teams on menu promotions
  • Support client presentations, business reviews, and new business opportunities

Job Description

Responsibilities

  • Develop and execute local and regional marketing plans aligned with client objectives and Hanna Brothers business goals.
  • Support customer engagement, retention, and satisfaction through innovative campaigns, promotions, events, and communications.
  • Create and coordinate marketing content across digital, social media, email, print, signage, and in-unit channels.
  • Partner with operations and culinary teams to develop and promote menu innovations, featured programs, seasonal campaigns, and special events.
  • Manage social media strategy and content development for applicable Hanna Brothers properties and accounts.
  • Analyze campaign performance, customer feedback, and engagement metrics to optimize marketing effectiveness.
  • Support client presentations, marketing recaps, business reviews, and new business opportunities.
  • Coordinate marketing efforts surrounding film productions, studio operations, special events, live entertainment venues, and corporate dining environments.
  • Ensure brand consistency and adherence to company marketing standards across all locations.
  • Develop marketing toolkits, templates, and resources that can be implemented across multiple accounts.

Requirements

  • Bachelor's degree in Marketing, Communications, Business, Hospitality, or related field.
  • 3-7 years of marketing experience, preferably in hospitality, foodservice, entertainment, events, or related industries.
  • Experience supporting multiple locations, business units, or client accounts preferred.
  • Strong understanding of digital marketing, social media management, and content creation.
  • Ability to translate business objectives into actionable marketing strategies and campaigns.
  • Excellent project management and organizational skills with the ability to manage multiple priorities simultaneously.
  • Strong written, verbal, and presentation communication skills.
  • Proficiency in Microsoft Office Suite, PowerPoint, Excel, Canva, and marketing platforms.
  • Experience with Adobe Creative Suite is a plus.
  • Strong attention to detail and commitment to executional excellence.

Benefits

  • Medical
  • Dental
  • Vision
  • Life Insurance/ AD
  • Disability Insurance
  • Retirement Plan
  • Paid Time Off
  • Holiday Time Off (varies by site/state)
  • Associate Shopping Program
  • Health and Wellness Programs
Compass Group USA logo

Compass Group USA

Compass Group is redefining the food and facility services landscape with innovation and passion through the lens of what’s next. Serving premier healthcare systems, respected educational institutions, world-renowned cultural centers, popular sporting and entertainment venues, and Fortune 500 organizations, Compass Group always finds a way to deliver excellence in nearly any vertical. Ranked No. 1 by industry peers on Fortune’s 2023 list of World’s Most Admired Companies, Compass has also earned a spot on Newsweek’s 2023 lists of America’s Greatest Workplaces for Diversity and America’s Most Trustworthy Companies and is among the Top 50 Companies Changing the World according to Fortune.Compass Careers Site - JOIN US! www.compassgroupcareers.comCompass USA Facebook: @compassgroupusaCompass USA Instagram: @compassgroupusa

Founded in 1994
Charlotte, North Carolina, USA
65K employees (224 in marketing)

Traffic Signals

Monthly Visitors
331.5K
Traffic Source Mix
Search
14.5%
Direct
46.4%
Referral
34.5%
Social
4.2%
Paid
0.2%

Headcount Trend

Current headcount: ~65.4K

Marketing Team

Marketing Team Size
138 (0% of company)
Median Career Experience
10.5 years
Median Tenure
4.4 years
Marketing Roles Posted (Last 30 Days)
3

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