Subscription & Lifecycle Marketing Manager ($70K-$120K)

USA (On-site)

$70K/yr – $120K/yrMid Level3+ years expFull time

Posted 3 months ago

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Job Summary

Lead retention and subscription strategy for a CPG-focused consultancy, driving LTV through audits, roadmaps, and lifecycle design.

  • Audit & Insights, Strategic Roadmaps, and lifecycle design to drive 6–12 month initiatives.
  • Must-have: 3–5+ years in Lifecycle/Retention leadership at a CPG/subscription brand.
  • Standout: Hands-on Shopify + 1–2 subscription apps and Klaviyo/SMS stack.

Job Description

Lead retention and subscription strategy for a CPG-focused consultancy, driving LTV through audits, roadmaps, and lifecycle design.

  • Audit & Insights, Strategic Roadmaps, and lifecycle design to drive 6–12 month initiatives.
  • Must-have: 3–5+ years in Lifecycle/Retention leadership at a CPG/subscription brand.
  • Standout: Hands-on Shopify + 1–2 subscription apps and Klaviyo/SMS stack.
DTCPG logo

DTCPG

DTCPG is a boutique lifetime value consulting agency that helps CPG brands build stronger customer relationships and higher recurring revenue. Leveraging deep expertise in subscription growth, retention, customer experience, and churn mitigation, we design tailored strategies that improve opt-in rates, increase AOV, and foster sustainable growth. Our approach blends strategic clarity with fast execution, delivering measurable results in weeks, not months.

Los Angeles, California, USA
2 employees (1 in marketing)

Traffic Signals

Monthly Visitors
1.5K
Traffic Source Mix
Search
4.5%
Direct
85.9%
Referral
3.9%
Social
4.5%
Paid
1%

Headcount Trend

Current headcount: ~2

Marketing Team

Marketing Team Size
1 (50% of company)
Marketing Roles Posted (Last 30 Days)
1