Responsibilities

• Assist with influencer campaign execution, including identifying social trends, evaluating platform opportunities, and supporting talent discovery.
• Own day-to-day campaign intelligence, including KPI tracking, audience & demographic analysis, real-time performance reporting, and social listening.
• Lead talent discovery and support talent engagement, including outreach, contracting coordination, and campaign reporting.
• Help develop influencer creative briefs and strategies – building campaigns that are authentic and on-trend with the platforms and communities in which they live.
• Compile and build campaign wrap reports inclusive of quantitative and qualitative measurement.
• Simultaneously work on multiple projects relying on strong project management and organizational skills – from initial strategy through final wrap-up.
• Develop social and digital ideas, actively participating in strategic digital brainstorms.

Requirements

• 1-3 years of proven experience in influencer marketing.
• Passion for and expertise in sports, entertainment, music, and/or celebrity & pop culture as well as a pulse of what’s trending in social & digital content – what’s resonating with fans, what platforms are growing, what content matters to fans.
• Experience working with talent, including content creators, athletes, and celebrities.
• Self-starter mentality with the resourcefulness and initiative to support the day-to-day logistics of planning, implementing, & reporting on social and influencer programs.
• Strong understanding of social media mechanics and best practices across Instagram, TikTok, Facebook, YouTube, and X.
• Curiosity about how data and analytics tools are used across social media, with a belief that data is a primary driver of successful marketing campaigns.
• Experience with digital analytics and social tools – examples include CreatorIQ, Infegy, and Brandwatch.
• Organized and active contributor with strong attention to detail and follow-through.
• Strong project management skills, including the ability to build & monitor trackers, organize client deliverables, and coordinate talent-related administrative requirements.
• Proficiency in Microsoft Office – specifically PowerPoint, Excel, and Word.