Strategic Insights & Analytics Manager

New York City, NY (Hybrid)

$90K/yr – $110K/yrSenior Level4+ years expFull time

Posted 10 days ago

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Job Summary

Owns and leads strategic analytics and insights across media, audience, competition and market intelligence to shape communications strategy, with a strong emphasis on turning data into actionable recommendations and measuring impact.

Job Description

Responsibilities

  • Lead strategic analysis across media, digital, audience, competitor and market intelligence.
  • Identify emerging trends, risks and opportunities that shape communications strategy.
  • Translate complex research and datasets into clear, actionable recommendations.
  • Conduct deep-dive audience, competitor and market analysis to uncover valuable insights.
  • Connect information from multiple data sources to build a complete picture of the communications landscape.
  • Develop measurement frameworks that link communications activity to meaningful business outcomes.
  • Analyse campaign performance across earned, owned and social channels, identifying opportunities for optimisation.
  • Produce insight-led reports and presentations that go beyond reporting metrics to explain what matters and why.
  • Partner with client teams to integrate analytics into communications planning and strategic decision making.
  • Present findings confidently to clients and senior stakeholders.

Requirements

  • 4 - 5+ years' experience in strategic insights, communications analytics, media intelligence, research or a similar role.
  • Agency experience within PR, communications, media or marketing (preferred).
  • Strong commercial understanding of how communications supports broader business objectives.
  • The ability to turn complex data into simple, compelling stories and strategic recommendations.
  • Experience working with media monitoring, social listening and audience intelligence platforms such as Meltwater, Brandwatch, Talkwalker, Muck Rack, Agility, QUID or GWI.
  • Experience using Google Analytics and data visualisation tools such as Tableau or Looker Studio.
  • Strong Excel and PowerPoint skills with experience creating client-ready presentations and data visualisations.
  • Experience incorporating Generative AI into research, analysis or insight development.
  • Excellent communication and presentation skills.
  • Confidence working directly with clients and senior stakeholders.

Benefits

  • Flexible working arrangements to support work/life balance.
  • Well-being allowance or private healthcare.
  • Freedom and support to be limitless within the business.
  • Sponsored sabbatical after 4 years of service.
  • A connected, courageous, and friendly team creating adventurous work while having fun.
  • An exciting and rewarding long-term career with constant challenges and fresh opportunities.
  • Global reach within our offices.
  • Fantastic benefits, including early finish Fridays, 25 days’ holiday, and great team socials.
  • Thoughtful Working approach, encouraging optimal working methods for clients, the team, and ourselves.
Enero logo

Enero

Enero is a design and technology agency dedicated to the Internet of Things.We help our clients define and execute their IOT strategies, from the idea to mass production:- experience & product design- hardware & software engineering- web & mobile applications- prototyping & manufacturing

Founded in 2010
Paris, Île-de-France, FRA
19 employees (4 in marketing)

Headcount Trend

Current headcount: ~19

Marketing Team

Marketing Team Size
2 (11% of company)
Marketing Roles Posted (Last 30 Days)
2