Strategic Communications Manager

Winter Park, FL (On-site)

$60K/yr – $70K/yrMid Level5+ years expFull time

Posted 2 months ago

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Job Summary

Own the church-wide comms engine: align brand, editorial operations, and digital presence to drive engagement across campuses; you balance strategy with hands-on execution, from welcome center storytelling to crisis comms.

  • Lead integrated content across platforms and maintain brand standards for cohesive messaging.
  • Coordinate multi-campus campaigns and digital touchpoints to reach congregants and volunteers.
  • Streamline workflows, budgets, and vendor management with analytics to prove ROI.

Job Description

Responsibilities

  • Direct development of high-impact content across platforms (website, email, print, social, advertising, presentations, stories/blogs), ensuring a coordinated approach to engagement, outreach, and marketing.
  • Develop and maintain church-wide brand standards, messaging frameworks, and editorial guidelines.
  • Establish communications priorities and annual goals aligned with organizational strategy.
  • Ensure consistent messaging and coordinated campaign execution across campuses and ministries. Fosters collaboration across diverse groups.
  • Oversee the church’s digital presence (web and social) and related tools; evaluate performance and user experience; and implement improvements that strengthen communication effectiveness and member engagement.
  • Develop and execute an integrated communications plan for the church’s new Welcome Center, including launch messaging, signage/wayfinding content (as applicable), digital promotion, and ongoing storytelling that drives awareness and connection.
  • Evaluate and improve communications workflows, intake processes, approval structures, editorial calendars, and project management practices to support efficient, collaborative, and scalable operations across ministries. Strives to keep all activities and events centralized for streamline access.
  • Develop and manage the communications budget; oversee vendor relationships (design, printing, web, advertising, media, photographers/videographers as applicable); and track results using reporting and analytics to inform decisions and improve outcomes.
  • Assess communications systems, tools, and operational processes and implement improvements based on organizational needs, performance data, and user feedback.
  • Build and maintain trusted partnerships with ministry and operations leaders to translate ministry goals into clear communication plans, campaigns, and deliverables.