Staff Product Marketing Manager

USA (Remote)

$125K/yr - $173K/yr (Est.)Senior LevelFull time

Posted 1 day ago

Job Summary

Own the enterprise PMM function and drive Keycard’s go-to-market strategy, focusing on positioning, enablement, product launches, and executive engagement.

  • Lead enterprise positioning, market intelligence, and buyer insight
  • Build scalable sales enablement and launch playbooks
  • Prepare analyst briefs and executive materials

Job Description

Responsibilities

  • Set the strategy
  • Enterprise positioning: Sharpen how we position Keycard for security and platform buyers, working with Product and our founders. Keep it current as the market and competition change.
  • Market intelligence: Run win-loss analysis, track competitors across the agent security landscape, and turn what you learn into better positioning and product input.
  • Buyer insight: Get to know the people we sell to, what they're measured on, and how they buy. Share actionable learnings with Sales, Marketing, and Product.
  • Sales enablement: Build the materials reps use every day: discovery questions, pitch decks, one-pagers, battlecards, objection handling, and case studies. Train the team on them.
  • Product launches: Plan enterprise launches from strategy to announcement, including a launch-tiering framework and playbook. Work with DevRel and Engineering on launch content, and coordinate across Marketing, Product, and Sales.
  • Customer stories: Work with sales and post-sales to turn customer wins into case studies and references.
  • Analyst and executive support: Help prepare briefings for analysts and materials for executive conversations with enterprise prospects.

Requirements

  • Enterprise PMM experience: Significant product marketing experience at a security, identity, or infrastructure company that sells top-down to enterprises.
  • Leadership experience, IC mindset: You've led a product marketing function and now want to do the work yourself.
  • Technical fluency: You learn complex technical products quickly and explain them credibly to both security and engineering audiences.
  • Enablement that gets used: You've built sales materials and training that reps relied on, and you can point to results like win rates or deal velocity.
  • Close partner to Sales: You spend time on calls, learn from the field, and adjust quickly.
  • Clear writer: You turn complicated ideas into simple, persuasive messaging.
  • AI-native habits: You use agents to speed up research, competitive analysis, and content.

Preferred

  • Background in identity (IAM, PAM, non-human identity) or zero-trust security.
  • Experience with analyst relations or category creation.
  • Experience building enablement and launch programs at an early-stage company.
  • Experience marketing developer tools or platforms, where developers often adopt the product before security or leadership buy it.
  • Experience with both top-down enterprise sales and bottom-up, product-led adoption, including turning developer usage into enterprise deals.

Benefits

  • Build at the Frontier: Work every day at the frontier of agent-native systems — shipping, inventing, and iterating on technology that hasn’t been built before. You’ll be given huge autonomy, the opportunity to gain mastery, and the chance to work in a team that holds each other accountable to succeed.
  • Truly Agent-Native Culture: At Keycard, we don’t just enable others to adopt agents — we use them ourselves to build. You’ll help shape an organization that embeds AI into its foundation as an enduring competitive advantage.
  • Compensation With Upside: Market-competitive salaries and generous equity packages (4-year vest, 1-year cliff) give you the security to focus on building — and the asymmetric upside of ownership in a company chasing a category-defining mission.
  • Comprehensive Benefits & Recharge: Health, dental, vision, and paramedical coverage for you and your family, plus 4 weeks vacation, 11 statutory holidays, and 1 volunteer day annually. We encourage at least 2 weeks off each year to fully recharge.
  • Tools That Keep You Ahead: A new MacBook Pro, a $500 stipend for peripherals, and the best AI tools available so you can work at the forefront of agent-native workflows.
  • Remote-First Flexibility: We are a remote-first team prioritizing asynchronous collaboration, with hiring focused in North and South America. Work where you’re strongest — we just want the best.
KeyCard logo

KeyCard

Keycard is on a mission to redefine machine identity for the Internet—helping developers seamlessly connect people, agents, and services across networks, clouds, and applications. As AI-driven workflows grow more complex, Keycard’s dynamic, identity-based credentials ensure every agent and service operates with precise, contextual permissions. We’re building a global identity network backed by open protocols—empowering distributed systems to adapt, scale, and maintain cryptographically verifiable trust. By rethinking secret management from first principles, we aim to delight developers, meet the performance needs of platform engineers, and set a new standard for cloud-era security in an inclusive, collaborative environment.

Founded in 2025
United States, USA
40 employees (1 in marketing)

Salaries

SalaryGuide estimate

$125K/yr – $173K/yr

Modelled from 46 comparable roles.

See all KeyCard salaries

Marketing Team

Median Tenure
0.3 years
Marketing Roles Posted (Last 30 Days)
2

Funding

Total Funding
$38M
Last Raise
$8M
Series A

Funding History

  • Oct 2025
    Seed • $8M
  • Oct 2025
    Series A • $30M

Traffic Signals

Monthly Visitors
10.6K
Traffic Source Mix
Search
34.1%
Direct
34.9%
Referral
15.2%
Social
2.6%
Paid
1.1%

Headcount Trend

Current headcount: ~40
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Staff Product Marketing Manager

KeyCard · USA · Remote