Staff Product Marketing Launch Operations Manager

San Francisco, CA (On-site)

$165K/yr – $226K/yrSenior Level5+ years expFull time

Posted 8 hrs ago

Job Summary

Own end-to-end GTM launch operations by coordinating Marketing, Enablement, and Product teams, driving governance and performance insights, and aligning cross-functional stakeholders to deliver successful product launches.

  • Leads cross-functional alignment across GTM, product, and enablement
  • Drives data-driven launch insights and process improvements

Job Description

Responsibilities

  • GTM Launch Readiness: Successfully lead GTM (Marketing, Enablement, Product) teams through key launch readiness milestones. Manage stakeholder alignment, timely program execution, and leadership reporting. GTM Strategy & Governance (before and after launch): Evolve Okta’s launch process by streamlining process efficiencies, evolving standardized playbooks, and developing relationships with key executive and senior leadership stakeholders. Performance Reporting: Support GTM Launch Ops & Strategy team to successfully review and drive growth through data-driven launch insights. Provide key recommendations to optimize incremental launch marketing strategy, and support growth targets for new product introductions.
  • - Be the connector between multiple teams and drive alignment on key decisions to deliver results
  • - Identify, develop, and implement operational enhancements for efficiency and provide thought leadership and innovation in the launch process
  • - Collect meaningful key metrics to guide the launch and communicate results frequently with senior leadership
  • - Work closely with data and analytics teams to track and communicate product performance
  • - Leverage go-to-market and product knowledge to help anticipate risk and provide mitigation and escalation paths
  • - Assist in the development, project management, and organization of standard operating procedures within the Product Marketing team

Requirements

  • At least 5 years of relevant experience in program & project management, leading product launches, and/or product marketing. General understanding of or experience with the go-to-market and product development lifecycle, including product launch.
  • Excellent communication skills with a proven ability to clearly communicate with senior management, program stakeholders, and business unit leaders on launch activities and potential risks
  • Strong leadership, interpersonal, and team skills to lead staff, colleagues, and cross-functional teams
  • Ability to galvanize and align large and cross-functional teams to meet goals
  • Experience in knowing when to probe deeper to identify risk and align teams to develop mitigation plan
  • Strong organizational and project management skills with an ability to create, execute, and adjust plans as needed
  • Experience working with go-to-market teams
  • Ability to manage multiple priorities and tasks in a dynamic environment with competing priorities.

Benefits

  • equity (where applicable), bonus, and benefits, including health, dental and vision insurance, 401(k), flexible spending account, and paid leave (including PTO and parental leave) in accordance with our applicable plans and policies.
  • To learn more about our Total Rewards program please visit: https://rewards.okta.com/us.
  • The annual base salary range for this position for candidates located in Canada is between:: $128,000 CAD - $176,000 CAD
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Okta

3.7 Glassdoor

Okta secures AI.Okta is The World’s Identity Company. Freeing everyone to safely use any technology—anywhere, on any device or app.

Founded in 2009
San Francisco, California, USA
6.7K employees (499 in marketing)
65% recommend to a friend
75% CEO approval

Salaries

Posted range

$165K/yr – $226K/yr

Taken straight from the job posting.

See all Okta salaries

Funding

Total Funding
$1.2B
Last Raise
$1B
Post IPO Equity, 6 years ago

Funding History

  • Jun 2020
    Post IPO Equity • $1B
  • Mar 2017
    Secondary Market
  • Sep 2015
    Series F • $75M

Traffic Signals

Monthly Visitors
175.4M
Monthly Google Ads Budget
$318.8K
Traffic Source Mix
Search
10%
Direct
60.2%
Referral
27.9%
Social
0.2%
Paid
1.5%

Headcount Trend

Current headcount: ~6.7K

Recent News

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Staff Product Marketing Launch Operations Manager

Okta · San Francisco, CA · On-site