Sr Product Marketing Manager, T-Life

Responsibilities

• Increase the sales pipeline and prospects by developing product positioning, value propositions and messaging that resonate with the buying audience and produce the source messaging blueprint
• Coordinates the creation of product content to be used both internally and externally, including collateral, data sheets, technical briefs, whitepapers, videos and customer-facing presentations.
• Enable sales, SE’s, partners to sell by building effective sales tools and training materials, such as slide decks, driven positioning, FAQs
• Deliver webinars and training sessions to technical and non-technical audiences
• Author original product content that will be used by the marketing team to create external facing material such as whitepapers, videos, blog posts
• Foster analyst relationships to ensure broad and positive coverage of the business
• Develop the competitive comparison guide for use in positioning against similar offerings from other organizations
• Assist in product naming by providing market, driven and customer context
• Supports launch planning and orchestrates execution of the commercial release of new products and Go-To-Market (GTM) strategy.
• Uses business analysis and customer research to drive product strategy, develop marketing requirements, ensure product retention and support business outcomes.

Requirements

• Bachelor’s degree in Marketing, Business, Communications, or relevant field of study such as Computer Science required.
• 7+ years experience delivering successful, comprehensive product marketing strategy that can be tied to increased business revenue
• Experience developing go-to-market strategies, messaging and related tactics in close partnership with Product Management and Sales
• A strong technical foundation, including experience delivering segment-specific solutions
• Extensive customer interaction experience and customer success storytelling
• Strong communication skills (verbal and written) and strong content development skills (streamlined messaging and compelling presentation of content) as well as excellent presentation, writing and editing skills
• Validated interaction, interface and project management with cross-functional teams including product management, marketing programs/campaigns, demand generation, field marketing and sales
• At least 18 years of age
• Legally authorized to work in the United States
• Travel: Travel Required (Yes/No):Yes

Benefits

• At T-Mobile, our benefits exemplify the spirit of One Team, Together! A big part of how we care for one another is working to ensure our benefits evolve to meet the needs of our team members. Full and part-time employees have access to the same benefits when eligible. We cover all of the bases, offering medical, dental and vision insurance, a flexible spending account, 401(k), employee stock grants, employee stock purchase plan, paid time off and up to 12 paid holidays - which total about 4 weeks for new full-time employees and about 2.5 weeks for new part-time employees annually - paid parental and family leave, family building benefits, back-up care, enhanced family support, childcare subsidy, tuition assistance, college coaching, short- and long-term disability, voluntary AD&D coverage, voluntary accident coverage, voluntary life insurance, voluntary disability insurance, and voluntary long-term care insurance. We don't stop there - eligible employees can also receive mobile service & home internet discounts, pet insurance, and access to commuter and transit programs! To learn about T-Mobile’s amazing benefits, check out www.t-mobilebenefits.com .