Sr Mgr, Commercial Content SME 

Lexington, MA (On-site)

$137K/yr – $215K/yrSenior Level5+ years expFull time

Posted 3 weeks ago

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Job Summary

Own governance of pharma scale content and how it lands across HCP and DTC, with a focus on crafting repeatable standards, guiding vendors, and lifting asset quality through playbooks and training.

  • Commercial governance: codify messaging, brand voice, and omnichannel alignment to support consistent campaigns.
  • Agency and cross-functional guidance: shepherd vendor relationships and enforce best practices across brand and content teams.
  • Strategic content oversight and capability building: review high impact assets against brand strategy and customer journeys; contribute to launch and training playbooks.

Job Description

Responsibilities

  • Commercial standards: Define and maintain enterprise commercial content standards, including messaging frameworks, brand voice, and omnichannel alignment expectations
  • Cross-functional guidance: Act as SMEs to advise other brand, marketing, content operations teams on vendor selection / management / relationships, setting and enforcing best practices to ensure commercial objectives are reflected consistently across campaigns and asset portfolios
  • Strategic content oversight: Provide expert review and guidance on high-impact promotional materials to ensure alignment with brand strategy, customer journey objectives across HCP and DTC, lifecycle stage priorities, and field execution needs
  • Agency governance: Partner with Agency Performance Managers to evaluate agency commercial quality, provide feedback on creative and strategic outputs, and drive corrective action when standards are not met
  • Capability development: Contribute to development of commercial playbooks, launch excellence standards, and training materials for brand teams and agencies

Requirements

  • Bachelor’s degree required , Preferred Advanced degree (MBA, MS, PharmD, or related).
  • 5–8+ years' experience in commercial strategy, marketing operations, or agency management in the pharma or healthcare sector
  • Direct ownership of HCP and/or DTC campaigns
  • Direct experience working in regulated pharma environments
  • Brand-focused and customer-centric mindset
  • High accountability for quality, compliance, and cost efficiency
  • Collaborative and enterprise-minded, comfortable influencing without direct authority
  • Skilled at navigating Medical and Commercial priorities
  • Excellent communication skills, capable of ensuring clarity and understanding across diverse markets and stakeholders
  • Cross-functional stakeholder management and alignment
  • Strong knowledge of marketing strategy incl. omnichannel activation and HCP and DTC engagement models
  • Understanding of modular content and asset reuse methodologies

Preferred

  • Preferred Advanced degree (MBA, MS, PharmD, or related).

Benefits

  • For Location: Lexington, MA
  • U.S. based employees may be eligible for short-term and/ or long-term incentives. U.S. based employees may be eligible to participate in medical, dental, vision insurance, a 401(k) plan and company match, short-term and long-term disability coverage, basic life insurance, a tuition reimbursement program, paid volunteer time off, company holidays, and well-being benefits, among others. U.S. based employees are also eligible to receive, per calendar year, up to 80 hours of sick time, and new hires are eligible to accrue up to 120 hours of paid vacation.
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Takeda

We strive to transform lives. While the science we advance is constantly evolving, our core purpose is enduring. For more than two centuries, our values have guided us to do what’s right for patients and for society.We know that changing lives requires us to do things differently. We start by listening to and addressing what really matters to patients, the people who love them, and those in the healthcare system who provide care. And that’s what inspires us all to be bold, push boundaries and set new standards that open up greater opportunities.Read our community guidelines: https://takeda.info/communityguidelines

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