Responsibilities

• Define and own the B2B/G marketing operations strategy, platform roadmap, and integration architecture supporting Amazon Leo's global expansion
• Architect Marketo at scale — workspace structures, program templates, tokenization, and governance models that enable distributed teams to self-serve while maintaining compliance and data integrity
• Own the lead management framework end-to-end: lifecycle stages, scoring/qualification models tied to revenue outcomes, routing logic, and Marketo-to-Salesforce sync reliability
• Drive cross-functional alignment with Sales Operations on shared data models, attribution methodology, SLAs, and pipeline handoff processes
• Build and evolve the integration layer connecting Marketo with adjacent platforms (Treasure Data, Braze, iCapture, Jifflenow), defining data contracts and sync logic
• Establish a Center of Excellence — intake processes, templates, documentation, and training that shift routine execution to marketing teams
• Own data quality and compliance at a systems level — enrichment pipelines, normalization rules, and audit mechanisms that maintain health at scale
• Define operational and business metrics that tie marketing operations to pipeline velocity, conversion, and revenue attribution to inform investment decisions
• A day in the life You start by checking system health — lead sync, scoring performance, campaign queue. When something breaks, you're designing the systemic fix, not just patching it.
• You'll consult with demand gen on nurture architecture for a new vertical, then align with sales ops on routing logic that's impacting lead handoff. Later, you're scoping a new integration — mapping how event data should flow into your scoring model and trigger the right follow-up sequences.

Requirements

• 6+ years of professional non-internship marketing experience
• Experience using data and metrics to drive improvements
• Experience building, executing and scaling cross-functional marketing programs
• Experience with customer segmentation, profiling, and targeting
• Experience leading go-to-market for consumer software or hardware product launches
• Export Control Requirement: Due to applicable export control laws and regulations, candidates must be a U.S. citizen or national, U.S. permanent resident (i.e., current Green Card holder), or lawfully admitted into the U.S. as a refugee or granted asylum.

Preferred

• Experience with Excel or Tableau (data manipulation, macros, charts and pivot tables)

Benefits

• health insurance (medical, dental, vision, prescription, Basic Life & AD&D insurance and option for Supplemental life plans, EAP, Mental Health Support, Medical Advice Line, Flexible Spending Accounts, Adoption and Surrogacy Reimbursement coverage)
• 401(k) matching
• paid time off
• parential leave