Sr. Manager, Sports Marketing

Stamford, CT (Hybrid)

$100K/yr – $125K/yrSenior Level6+ years expFull time

Posted 2 months ago

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Job Summary

Drive property marketing leadership for NBC Sports properties, coordinating campaigns, budgets, and cross-functional teams to execute multi-title activations.

  • Own campaign workflows and activation across NBC Sports properties, guiding launches and reporting.
  • Requires 6+ years in campaign development and execution in media, agency, or sports.
  • Experience with Olympics, MLB, or streaming space is a plus.

Job Description

Responsibilities

  • PROPERTY LEADERSHIP AND REPRESENTATION: Responsible for day-to-day management of process and development of season-long roadmap for assigned properties
  • Proactively collaborate cross-functionally with various NBCUniversal and NBC Sports business units, including production, programming, partnerships, social, sales, digital & marketing internal teams and other key stakeholders to ensure alignment on Sports Marketing plans and initiatives
  • Present property and campaign updates to internal and external teams, and communicate with senior leaders about marketing programs and strategies
  • Represent owned properties on a regular basis with appropriate level staff members at external partners
  • Represent owned sports properties with cross-NBCU partners for multi-title/property marketing efforts
  • Own and manage consumer activation budget for select properties
  • CROSS-FUNCTIONAL CAMPAIGN MANAGEMENT: Develop workflow leading into campaign launches, run meetings and oversee tracking of progress on all asset deliverables and recapping of campaigns
  • With increasing independence, create multiple plans and then lead the execution of marketing campaigns for NBC Sports properties across streaming and linear
  • Using the strategy for the property and overall Marketing teams goals as a guide, proactively analyze plans and bring new ideas for Sports Marketing internal teams and larger cross company efforts
  • Oversee creation of reports and presentations around marketing efforts for property initiatives by using information from all relevant engagement sources
  • ACTIVATION LEADERSHIP: Supervise RFP development and work with Sourcing team to select agency partners
  • Oversee all aspects of execution
  • TEAM LEADERSHIP: Manage direct report and invest in developing team members to support NBC Sports while delegating and supervising tasks

Requirements

  • Bachelor’s Degree in Marketing, Communications, Digital Media, Business, or a related field
  • Minimum of six (6+) years of professional experience in campaign development and execution, ideally within a media company, professional sports league, or at an advertising, marketing, branded content, or media agency
  • Experience managing at least one direct report
  • Experience with the Olympics, MLB and/or the streaming space is a plus
  • Willingness to travel and work overtime, and on weekends with short notice

Preferred

  • Has high standards for work, excellent organizational and multi-tasking skills, attention to detail
  • Ability to effectively take direction and apply learnings to everyday responsibilities, a positive can-do attitude
  • Ability to oversee multiple projects and delegate effectively
  • Highly resourceful problem solver, with strong oral and written communication skills
  • Works well in a team, fast-paced, and deadline-driven environment. Excellent interpersonal skills and grace under pressure
  • Creative, well organized, possesses a strong work ethic with a desire to excel and willingness to learn
  • Proven ability to partner effectively with internal partners and external agencies

Benefits

  • This position is eligible for company sponsored benefits, including medical, dental and vision insurance, 401(k), paid leave, tuition reimbursement, and a variety of other discounts and perks. Learn more about the benefits offered by NBCUniversal by visiting the Benefits page of the Careers website.
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NBCUniversal

NBCUniversal is one of the world's leading media and entertainment companies. We create world-class content, which we distribute across our portfolio of film, television, and streaming, and bring to life through our theme parks and consumer experiences. We own and operate leading entertainment and news brands, including NBC, NBC News, MSNBC, CNBC, NBC Sports, Telemundo, NBC Local Stations, Bravo, USA Network, and Peacock, our premium ad-supported streaming service. We produce and distribute premier filmed entertainment and programming through Universal Filmed Entertainment Group and Universal Studio Group, and have world-renowned theme parks and attractions through Universal Destinations & Experiences. NBCUniversal is a subsidiary of Comcast Corporation.Our impact is rooted in improving the communities where our employees, customers, and audiences live and work. We have a rich tradition of giving back and ensuring our employees have the opportunity to serve their communities. We champion an inclusive culture and strive to attract and develop a talented workforce to create and deliver a wide range of content reflecting our world.

Founded in 1926
New York, New York, USA
48K employees (18,533 in marketing)

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Marketing Team

Marketing Team Size
11,965 (25% of company)
Median Career Experience
17 years
Median Tenure
11.5 years
Marketing Roles Posted (Last 30 Days)
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