Sr Manager, Performance Marketing - US Based Remote at Anywhere | USA

Sr Manager, Performance Marketing - US Based Remote

USA (Remote)

Salary Not AvailableSenior Level6+ years expFull time

Posted 2 months ago

Job Summary

Own a data driven demand engine across owned channels to drive pipeline and revenue, partnering with Sales on CRM, lifecycle, and MQL/SQL to unlock cross sell in title/escrow/insurance niches.

Growth Infrastructure: Build multi channel campaigns, CRM workflows, and attribution to improve lead to revenue conversion.
Demand Strategy: Own pipeline targets, channel mix, and MQL/SQL definitions aligned with Sales.
Team & Analytics: Lead a small team, run experiments, and implement dashboards and cohort analysis.

Job Description

Responsibilities

Lead a performance-driven engine focused on pipeline and revenue growth for owned channels; own strategy and execution of programs that convert existing lead, customer, and agent audiences into incremental transactions across title, escrow, and insurance products.
Partner with sales leadership to improve pipeline velocity, cross-sell penetration, and revenue generation through CRM programs, segmentation, lifecycle marketing, and sales activation initiatives.
Drive campaign excellence, introduce new growth levers, and advance market position with measurable success.
Own the Demand Strategy & Planning: Build a strategy to leverage the organization’s existing client-facing channels to drive marketing qualified leads and conversions; understand services, messaging, and channels at different stages of home buying/selling.
Partner with in-house creative team + Director of Brand & Digital Experience on campaign assets and messaging; provide strategic direction and drive iterative changes based on performance data and insights to continuously improve engagement and conversion.
Lead strategy and execution for marketing programs across Anywhere’s owned channels; provide leadership and vision to internal stakeholders across Sales, Product and Analytics; drive program expansion, optimize the full funnel and drive revenue growth; ensure campaigns meet brand standards, comply with regulatory requirements, and deliver consistent messaging and creative excellence across every channel.
Lead the development and execution of a comprehensive, end-to-end customer journey strategy across all lifecycle stages.
Own the demand strategy, owned channel mix, and quarterly pipeline targets with accountability for pipeline growth, lead quality, and conversion rates; develop integrated campaign plans aligned to sales programs to ensure measurable impact on revenue.
Analyze & assess full funnel results: Define segmentation, ICPs, and value propositions with input from Sales and Product.
Run multi-channel programs through owned channels.

Anywhere

3.8 Glassdoor

Chubb is a world leader in insurance. With operations in 54 countries and territories, Chubb provides commercial and personal property and casualty insurance, personal accident and supplemental health insurance, reinsurance and life insurance to a diverse group of clients. As an underwriting company, we assess, assume and manage risk with insight and discipline. We service and pay our claims fairly and promptly. The company is also defined by its extensive product and service offerings, broad distribution capabilities, exceptional financial strength and local operations globally. Parent company Chubb Limited is listed on the New York Stock Exchange (NYSE: CB) and is a component of the S&P 500 index. Chubb maintains executive offices in Zurich, New York, London, Paris and other locations, and employs approximately 40,000 people worldwide.Read our Social Media Guidelines here: https://www.chubb.com/us-en/about-chubb/chubbs-social-media-guidelines.aspxNotre section « À propos » est également disponible en français, ici: https://www.chubb.com/ca-fr/about-chubb-in-canada/a-propos-de-chubb-au-canada.aspx

Founded in 1985

CHE

40K employees (1,063 in marketing)

www.chubb.com

72% recommend to a friend

84% CEO approval