Responsibilities

• Own administration, configuration, and ongoing optimization of the marketing technology stack, including marketing automation, ABM platforms, attribution tools, and supporting systems.
• Serve as the primary owner of marketing automation infrastructure including:
• Lead and maintain integrations across marketing, sales, and data platforms to ensure accurate data flow and reliable reporting.
• Establish governance, documentation, best practices, and a long-term marketing technology roadmap.
• Partner with Campaign Operations and Demand Generation teams to operationalize multi-channel campaigns across email, paid media, web, events, and ABM programs.
• Enable ABM execution through account segmentation, intent data activation, audience orchestration, and personalization workflows.
• Ensure tracking, attribution, and performance measurement are built into campaign execution from inception.
• Lead complex or high-impact GTM initiatives and campaign builds.
• Identify, evaluate, and implement AI-driven solutions that improve marketing execution, lead management, reporting, and operational efficiency.
• Pilot and scale AI use cases such as predictive scoring, workflow automation, campaign performance insights, and data quality enhancements.

Requirements

• 7–10+ years of progressive experience in Marketing Operations, Marketing Technology, or Revenue Operations.
• Deep hands-on experience with marketing automation platforms (HubSpot preferred; or similar systems acceptable).
• Strong experience supporting ABM platforms and account-based marketing methodologies.
• Proven track record of designing and operationalizing scalable GTM, lifecycle, and lead management processes.
• Experience managing marketing technology integrations, APIs, and data flow architecture.
• Demonstrated experience supporting attribution modeling and revenue performance reporting.
• Familiarity with AI tools and automation use cases within marketing operations environments.
• Strong project management and cross-functional stakeholder communication skills.
• Ability to operate independently with a high degree of ownership and strategic problem-solving.

Preferred

• Beneficial but not required: experience with AI-driven marketing campaigns and enterprise data governance practices.

Benefits

• generous medical, dental, and vision insurance, life insurance, 401k with match, a flexible time-off policy, and paid parental leave.
• excellent benefits package including medical, dental, vision, life and LTD insurance, HSA, and a 401(k) retirement plan.