Sr Manager, Loyalty, CRM & Personalization Analytics

Newport Beach, CA (Hybrid)

$150K/yr – $222K/yrSenior Level10+ years expFull time

Posted 2 months ago

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Job Summary

Own the analytics agenda for Loyalty, CRM, and Personalization, translating business questions into learning plans, driving measurable growth, and leading a team to deliver executive-ready insights and experiments.

  • Own the analytics roadmap and measurement across loyalty, CRM, and personalization.
  • Turn ambiguous problems into clear learning agendas and testable opportunities.

Job Description

  • Analytics roadmap ownership for Loyalty, CRM, and Personalization aligned to lifecycle growth, impact, urgency, and feasibility.
  • Be the analytics voice in executive forums, delivering objective insights and clear recommendations.
  • Turn ambiguous questions into learning agendas and actionable recommendations.
  • Own measurement and performance management with reporting and executive-ready narratives.
  • Develop cohorts, lifecycle frameworks, and value segmentation to explain drivers and surface opportunities.
  • Lead experimentation strategy: test design, governance, incrementality, uplift, attribution, and evaluation.
  • Ensure consistent measurement methodologies across reporting, experiments, and analysis.
  • Lead and develop a high-performing analytics team.
  • Set standards for quality, rigor, stakeholder engagement, and insight communication.
  • Improve analytics speed and quality via better workflows, tools, automation, and AI where beneficial.
Chipotle Mexican Grill logo

Chipotle Mexican Grill

3.4 Glassdoor

Chipotle Mexican Grill, Inc. (NYSE: CMG) is cultivating a better world by serving responsibly sourced, classically-cooked, real food with wholesome ingredients without artificial colors, flavors or preservatives. Chipotle has over 3,800 restaurants in the United States, Canada, the United Kingdom, France, Germany, Kuwait, and United Arab Emirates and it is the only restaurant company of its size that owns and operates all its restaurants in North America and Europe. With over 130,000 employees passionate about providing a great guest experience, Chipotle is a longtime leader and innovator in the food industry. Chipotle is committed to making its food more accessible to everyone while continuing to be a brand with a demonstrated purpose as it leads the way in digital, technology and sustainable business practices. For more information or to place an order online, visit CHIPOTLE.COM.

Founded in 1993
Newport Beach, California, USA
46K employees (1,581 in marketing)
53% recommend to a friend
50% CEO approval

Traffic Signals

Monthly Visitors
9.4M
Monthly Google Ads Budget
$1.1M
Traffic Source Mix
Search
46.1%
Direct
45.6%
Referral
6.4%
Social
1.1%
Paid
0.8%

Headcount Trend

Current headcount: ~46.5K

Marketing Team

Marketing Team Size
131 (0% of company)
Median Career Experience
15.5 years
Median Tenure
8.3 years
Marketing Roles Posted (Last 30 Days)
3

Funding

Total Funding
$500M
Last Raise
$500M
Post IPO Debt, 9 months ago

Funding History

  • Jun 2025
    Post IPO Debt • $500M

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