Sr. Manager, Digital Marketing Asset & Content Governance

Boston, MA (Hybrid)

$161K/yr – $197K/yrSenior Level5+ years expFull time

Posted 3 days ago

Job Summary

Own governance for US Rare assets and lead the lifecycle across DAM and the Claims Library, defining metadata standards, traceability, and a scalable adoption program.

  • Define metadata standards and controlled vocabularies
  • Lead adoption through training and playbooks

Job Description

Responsibilities

  • Own governance for US Rare across DAM and the Claims Library—define metadata/taxonomy standards and controlled vocabularies.
  • Ensure claims traceability for every asset/module (source IDs, version lineage, rights/consent, expiry).
  • Run the lifecycle from creation → approval → reuse → deprecation/archive, with automated checks and alerts.
  • Be the compliance gate with Regulatory/Medical/Privacy; prepare for audits and quickly remediate findings.
  • Drive adoption—deliver training, playbooks, office hours, and a champion network so teams actually use the standards.
  • Improve findability & reuse—QA ingestion/tagging, partner with brand teams and agencies, and reduce rework.
  • Enable modular content—ensure components are structured/tagged for reuse and localization.
  • Make the data useful—publish dashboards on reuse, cycle time, and metadata quality; turn insights into actions with Analytics.
  • Manage vendors/SLA work—lead offshore/onshore tagging backlogs, set acceptance criteria, and audit quality.
  • Continuously improve—run quarterly governance reviews, refine policies, and help design the future run-state with Marketing Ops.

Requirements

  • 5+ years in DAM/content governance or content operations (regulated industry preferred).
  • Strong metadata/taxonomy design and content lifecycle management experience.
  • Working knowledge of claims management, usage rights/consent, and audit requirements.
  • Experience with enterprise DAM and medical/legal/review systems (e.g., Veeva PromoMats or similar).
  • Proven training and change-management chops—comfortable leading adoption across teams.
  • Data literacy—can define/report KPIs (reuse rate, cycle time, metadata completeness) using Excel/BI.
  • Vendor/agency management experience; comfortable coordinating offshore support.
  • Bachelor’s degree or equivalent experience; library science, information management, or similar a plus.

Benefits

  • No matter where your path starts at Chiesi, it leads to inspiring possibilities. Your future is our focus, and we are committed to nurturing your development in our dynamic, friendly environment with access to resources and training every step of the way.
  • We provide top-class benefits, including comprehensive healthcare programs, work-life balance initiatives, and robust relocation support.
  • Our salary package is competitive, comprising a basic salary, performance bonuses, and benefits benchmarked against the external market.
  • Additionally, we offer flexible working arrangements, remote work options, and tax assistance services for foreign colleagues, all designed to help you thrive.
Chiesi USA, Inc. logo

Chiesi USA, Inc.

Chiesi USA, Inc., headquartered in Cary, N.C., is a specialty pharmaceutical company focused on commercialization of products for the hospital, rare disease and target office-based specialties. Our employees take an entrepreneurial approach to meet the evolving needs of our customers. As a Public Benefit Corporation, Chiesi USA is committed to operating as a good corporate citizen; positively impacting communities in which we live and serve.Headquartered in Cary NC, we employ over 360 employees in the United States. Previously known as Cornerstone Therapeutics, the company was acquired by the Chiesi Group in 2014. Chiesi USA, Inc. is a wholly-owned subsidiary of Chiesi Farmaceutici S.p.A. Headquartered in Parma, Italy, Chiesi Farmaceutici is an international research-focused group with more than 80 years of experience in the pharmaceutical industry. The Group employs more than 5,300 people in 27 affiliates worldwide, selling products in more than 80 countries. Chiesi is recognized as a top 50 company in terms of revenue and R&D.Careers at Chiesi USA Inc: Email: Chiesiusa.jobs@chiesi.comBusiness Development: Email: us.busdev@chiesi.comAll other inquiries: Email: us.contact@chiesi.com

Founded in 1935
Cary, North Carolina, USA
536 employees (41 in marketing)

Salaries

Posted range

$161K/yr – $197K/yr

Taken straight from the job posting.

See all Chiesi USA, Inc. salaries

Funding

Total Funding
$3K
Last Raise
$3K
Grant, 6 years ago

Funding History

  • Aug 2020
    Grant • $3K

Traffic Signals

Monthly Visitors
10.9K
Traffic Source Mix
Search
36.4%
Direct
42.7%
Referral
10.1%
Social
9.3%
Paid
1.4%

Headcount Trend

Current headcount: ~536

Recent News

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Sr. Manager, Digital Marketing Asset & Content Governance

Chiesi USA, Inc. · Boston, MA · Hybrid