Sr. Manager, Digital Marketing Asset & Content Governance

Boston, MA (Hybrid)

$161K/yr – $197K/yrSenior Level5+ years expPermanent

Posted 4 days ago

Job Summary

Own governance, metadata standards, and lifecycle across DAM and the Claims Library while driving adoption, ensuring traceability, and turning data into actionable insights through audits and continuous improvement.

  • Own governance, metadata standards, and lifecycle across DAM and Claims Library.
  • Drive adoption, training, and governance-related enablement across teams.
  • Ensure traceability, compliance, and data quality with dashboards and audits.

Job Description

Responsibilities

  • Own governance for US Rare across DAM and the Claims Library—define metadata/taxonomy standards and controlled vocabularies.
  • Ensure claims traceability for every asset/module (source IDs, version lineage, rights/consent, expiry).
  • Run the lifecycle from creation approval reuse deprecation/archive, with automated checks and alerts.
  • Be the compliance gate with Regulatory/Medical/Privacy; prepare for audits and quickly remediate findings.
  • Drive adoption—deliver training, playbooks, office hours, and a champion network so teams actually use the standards.
  • Improve findability & reuse—QA ingestion/tagging, partner with brand teams and agencies, and reduce rework.
  • Enable modular content—ensure components are structured/tagged for reuse and localization.
  • Make the data useful—publish dashboards on reuse, cycle time, and metadata quality; turn insights into actions with Analytics.
  • Manage vendors/SLA work—lead offshore/onshore tagging backlogs, set acceptance criteria, and audit quality.
  • Continuously improve—run quarterly governance reviews, refine policies, and help design the future run-state with Marketing Ops.

Requirements

  • 5+ years in DAM/content governance or content operations (regulated industry preferred).
  • Strong metadata/taxonomy design and content lifecycle management experience.
  • Working knowledge of claims management, usage rights/consent, and audit requirements.
  • Experience with enterprise DAM and medical/legal/review systems (e.g., Veeva PromoMats or similar).
  • Proven training and change-management chops—comfortable leading adoption across teams.
  • Data literacy—can define/report KPIs (reuse rate, cycle time, metadata completeness) using Excel/BI.
  • Vendor/agency management experience; comfortable coordinating offshore support.
  • Bachelor’s degree or equivalent experience; library science, information management, or similar a plus.

Benefits

  • No matter where your path starts at Chiesi, it leads to inspiring possibilities. Your future is our focus, and we are committed to nurturing your development in our dynamic, friendly environment with access to resources and training every step of the way.
  • We provide top-class benefits, including comprehensive healthcare programs, work-life balance initiatives, and robust relocation support.
  • Our salary package is competitive, comprising a basic salary, performance bonuses, and benefits benchmarked against the external market.
  • Additionally, we offer flexible working arrangements, remote work options, and tax assistance services for foreign colleagues, all designed to help you thrive.

Chiesi Farmaceutici S.p.A.

ATTIVITA : DAL 5.11.1990 PRODUZIONE PRODOTTI CHIMICI, FARMACEUTICI E SPECIALITA MEDICINALI.

Parma, Emilia-Romagna, ITA
189 employees (13 in marketing)

Salaries

Posted range

$161K/yr – $197K/yr

Taken straight from the job posting.

See all Chiesi Farmaceutici S.p.A. salaries

Headcount Trend

Current headcount: ~189

Sr. Manager, Digital Marketing Asset & Content Governance

Chiesi Farmaceutici S.p.A. · Boston, MA · Hybrid