Responsibilities

• Plan, design and conduct consumer research studies, including vendor/partner sourcing and cross-functional collaboration to drive decision making.
• Drive and maintain consistent approaches to consumer research across brand development; lead new methodologies to maximize learning value.
• Prioritize key business questions, manage risk, and balance rigor with speed to support a consumer-first brand proposition.
• Collaborate with marketing, media, innovation, shopper, and strategy teams to integrate insights into business strategies and actions.
• Develop robust deliverables that highlight consumer behavior and trends, integrating data sources such as Brand Health tracking, IRI/Nielsen Panel, Ipsos, and custom studies.
• Deliver presentations tailored to diverse audiences, translating complex findings into clear, actionable narratives.

Requirements

• 7+ years of strategic insights leadership experience with talent management experience.
• 3+ years in a role with direct influence on Senior Leadership; ability to develop executive-ready materials for board, investors, and senior leadership.
• Trusted thought partner to senior leaders with sound judgment, comfort with ambiguity, and ability to operate independently across multiple workstreams.
• Strong analytical skills with experience in both quantitative and qualitative methodologies.
• Prior experience in CPG Consumer Insights and Enterprise Insights.
• Strong working knowledge of Circana, Nielsen, and other syndicated data.
• Clear, concise communication and storytelling through data.
• Strong collaboration with different levels and cross-functional groups in an organization.

Preferred

• Undergraduate degree (or higher) in Marketing, business or related field preferred.
• Demonstrated executive presence and ability to influence.

Benefits

• Beverage Bonuses: Flexible work programs that support work life balance including a hybrid model with four days in the office.
• We invest in people and planet, with stretch goals around key priorities and community initiatives.
• Opportunities to engage with Business Resource Groups for volunteer, leadership, and networking experiences.
• Career development through First Choice Learning opportunities.
• Participation in Total Rewards with a competitive base salary, incentive plans, comprehensive benefits, and strong retirement matching.
• Access to brand clothing, events, and free beverages.
• Work in a fast-paced, innovative company with diverse colleagues and partnerships.