Responsibilities

• Define the change management strategy for both major and ongoing changes, to build awareness and knowledge about changes among product, marketing, sales and other cross-functional teams and the desire in them to adopt the change.
• Help tailor industry frameworks for what great change management looks like, applying them to Amazon Ads
• Establish channels and mechanisms (workshops, webinars, eLearnings, emails, slack, etc.) to execute the change management strategy, and own the change management calendar.
• Continually refine the change management process to improve efficacy.
• Define KPIs for what success looks like and measure the same (e.g. GTM survey)
• Author documents for Director+ leadership audience to drive alignment on strategy and provide periodic performance updates.

Requirements

• 3+ years of professional non-internship marketing experience
• Experience using data and metrics to drive improvements
• Experience with Excel or Tableau (data manipulation, macros, charts and pivot tables)
• Experience communicating results to senior leadership
• Experience building, executing and scaling cross-functional marketing programs
• Bachelor's degree
• 3+ years experience in advertising industry

Preferred

• 3+ years of change management experience
• 3+ years experience in Product Marketing, or managing GTM process/ operations

Benefits

• The base salary range for this position is listed below. Your Amazon package will include sign-on payments and restricted stock units (RSUs). Final compensation will be determined based on factors including experience, qualifications, and location.
• Amazon also offers comprehensive benefits including health insurance (medical, dental, vision, prescription, Basic Life & AD&D insurance and option for Supplemental life plans, EAP, Mental Health Support, Medical Advice Line, Flexible Spending Accounts, Adoption and Surrogacy Reimbursement coverage), 401(k) matching, paid time off, and parental leave. Learn more about our benefits at https://amazon.jobs/en/benefits .