Responsibilities

• Own the end-to-end planning and execution of executive events, field programs, and experiential activations that support revenue objectives.
• Design audience-centric experiences grounded in data, clear messaging, and defined business outcomes using 6sense.
• Ensure seamless delivery across in-person, virtual, and hybrid formats with consistent brand and operational standards.
• Translate GTM priorities into structured, measurable event programs with defined KPIs.
• Support flagship, executive-level, and high-value field and corporate events from concept through execution.
• Ensure events are fully integrated into broader ABX and GTM campaigns, not standalone moments.
• Drive intentional program design focused on audience, messaging, outcomes, and ROI.
• Oversee vendor, partner, and venue relationships while maintaining strong budget discipline.
• Collaborate closely with sales leadership, revenue marketing, and field teams to align events to priority accounts and buying groups.
• Support account-level targeting and pre-event outreach strategies.

Requirements

• 8 to 12 years of experience in field marketing and event marketing, preferably in B2B SaaS.
• Deep expertise in ABM/ABX and field marketing strategy and execution.
• Proven success driving pipeline and revenue impact through events and field programs.
• Strong executive presence and the ability to engage credibly with senior leaders.
• Experience partnering closely with sales and GTM teams.
• Highly analytical and data-driven with the ability to translate results into insights.
• Strong project management, budgeting, and vendor management skills.
• Comfortable operating in fast-paced, evolving environments.
• Hands-on, proactive, and accountable with a strong ownership mindset.
• Experience with Salesforce, Marketo, 6sense, and related marketing technology platforms preferred.

Benefits

• Our Benefits: Full-time employees can take advantage of health coverage, paid parental leave, generous paid time-off and holidays, quarterly self-care days off, and stock options. We’ll make sure you have the equipment and support you need to work and connect with your teams, at home or in one of our offices. We have a growth mindset culture that is represented in all that we do, from onboarding through to numerous learning and development initiatives including access to our LinkedIn Learning platform. Employee well-being is also top of mind for us. We host quarterly wellness education sessions to encourage self care and personal growth. From wellness days to ERG-hosted events, we celebrate and energize all 6sense employees and their backgrounds.