Sr. Director - Product Marketing & Portfolio Strategy

Austin, TX (Hybrid)

$200K/yr – $250K/yrDirector/Executive12+ years expFull time

Posted 3 weeks ago

Job Summary

Own the portfolio strategy from market insights to cross-functional execution, translating needs into differentiated, market-aligned offerings.

  • Define and evolve SHI’s portfolio structure and customer outcomes
  • Lead transition to outcome-based portfolios and cross-functional alignment

Job Description

Responsibilities

  • Define and evolve SHI’s portfolio structure, solution architecture, and customer outcome framework across priority technology domains.
  • Drive the transition from service-led offerings to outcome-based solution portfolios that are easier for customers to understand and easier for sellers to position.
  • Establish portfolio roadmaps aligned with business priorities, market opportunities, customer demand, and partner strategy.
  • Identify whitespace opportunities, growth markets, adjacent solution areas, and new categories that can expand SHI’s market relevance.
  • Partner with business unit leaders to evaluate strategic opportunities, portfolio priorities, and investment trade-offs.
  • Ensure cross-pillar solutions are aligned around customer outcomes rather than internal organizational structures.
  • Develop and maintain portfolio-level product marketing strategies across SHI’s technology solutions, ensuring alignment with business priorities, market opportunities, and growth objectives.
  • Support annual planning, quarterly business reviews, portfolio assessments, executive planning activities, and budget recommendations.
  • Establish portfolio priorities and recommendations that align resources, investments, and go-to-market efforts with business goals.
  • Translate market dynamics, customer needs, business objectives, and partner priorities into actionable strategic recommendations.

Requirements

  • Expertise in product marketing strategy, portfolio strategy, positioning, and go-to-market planning.
  • Advanced ability to develop executive-level narratives, presentations, strategic recommendations, and portfolio reviews.
  • Strong expertise in messaging architecture, sales enablement, solution marketing, event strategy, and demonstration strategy.
  • Deep understanding of technology markets, customer buying behaviors, partner ecosystems, and competitive positioning.
  • Proven ability to influence senior leaders and drive cross-functional alignment across complex organizations.
  • Ability to evaluate market opportunities, emerging technologies, growth adjacencies, and investment priorities.
  • Bachelor’s degree or equivalent relevant experience required.
  • 12+ years of experience in Product Marketing, Solution Marketing, Portfolio Marketing, Go-to-Market Strategy, Business Strategy, or related disciplines.
  • Demonstrated success leading complex cross-functional initiatives, strategic planning efforts, and executive-level programs.
  • Experience developing messaging frameworks, positioning strategies, portfolio strategies, and enablement programs for technology solutions.
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SHI International Corp.

3.1 Glassdoor

Think of SHI as your personal technology concierge. We connect your team with the IT solutions and services you need to support your organizational growth and employee experience. Whether you’re building a modern hybrid workplace, defending against an evolving threat landscape, making the cloud work harder for you, or searching for ways to optimize your software portfolio, our friendly 6,000-person team is ready to solve what’s next for your organization. Our in-house data center integration, device configuration, and deployment and license advisory services, plus our top-tier status with vendors and flexible financing make life simpler for IT decision makers. Execute your IT vision with stress-free, scalable solutions you – and your people – will love. SHI is proud to be the largest Minority/Woman Owned Business Enterprise (MWBE) in the United States.

Founded in 1989
Somerset, New Jersey, USA
7.7K employees (221 in marketing)
52% recommend to a friend
60% CEO approval

Salaries

Posted range

$200K/yr – $250K/yr

Taken straight from the job posting.

See all SHI International Corp. salaries

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Sr. Director - Product Marketing & Portfolio Strategy

SHI International Corp. · Austin, TX · Hybrid