Responsibilities

• Lead a small team of product marketing professionals.
• Develop compelling value propositions for products with sustainable competitive advantages.
• Drive product launches and go-to-market models.
• Provide direction for customer communications and press tours.
• Create content for sales activities, including data sheets, presentations, brochures, videos, and web tools.
• Monitor competitors to ensure proper positioning of products.
• Conduct regular market analysis and demonstrate a thorough understanding of technology trends, competitive updates, channel performance, pricing, and user requirements.
• Own pricing strategies for products, tracking trends and proposing price moves as needed.
• Monitor revenue and initiate actions to achieve targets.
• Engage with sales organizations to understand market acceptance and develop sales plans.

Requirements

• 10+ years of experience in Product Marketing, Marketing, or Sales with demonstrated knowledge of technology.
• 4-6 years of experience leading a team.
• Strong communication skills, both verbal and written, with effective presentation skills.
• Good interpersonal skills and ability to work well with people at all technical and management levels.
• Ability to synthesize information from various sources to form own opinion and gain support from others.
• Proven track record of driving product messaging to sales, channels, and customers.
• BS/BA minimum, MBA or related Master’s degree preferred.

Benefits

• Fortinet offers employees a variety of benefits, including medical, dental, vision, life and disability insurance, 401(k), 11 paid holidays, vacation time, and sick time as well as a comprehensive leave program.