Responsibilities

• Develop strategic programs for the company's key outpatient markets (e.g., Healthcare Solutions Division, ASC, and B2B/New Construction, etc.) and collaborate with acute care facilities and customers to meet their needs.
• Responsible for directing the development of marketing strategy and tactics, implementation and control of marketing programs to maintain and increase market share and profits for assigned categories or divisions.
• Ensure the attainment of organization goals of market share, profit, price, and revenue
• Development and implementation of overall business and marketing plans that create alignment and a clear vision that drives successful achievement of business objectives.
• Oversee the development of strategic and tactical business plans, budgets, forecasts, metrics, and measures key performance indicators to monitor and evaluate results.
• Responsible for ensuring effective cross-functional collaboration in all business areas.
• Understand healthcare industry trends, competition, health economics, and customer insights.
• Direct trade show activities to manage booth activities in coordination with the trade show and conventions team.
• Prepare monthly report to monitor the success of marketing plans, sales and other key projects.
• Resposible for all management activies for 8 direct reports.