Sr. Director of Corporate Marketing (Agentic IT Operations) at BigPanda | USA | $232K/yr – $280K/yr

BigPanda

Sr. Director of Corporate Marketing (Agentic IT Operations)

USA (Remote)

$232K/yr – $280K/yrDirector/Executive8+ years expFull time

Posted 5 months ago

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Job Summary

BigPanda is seeking a senior marketing leader to drive market and category leadership, thought leadership, influencer and community marketing, executive visibility, and analyst relations. The role emphasizes collaborating with Product Marketing and leadership to shape messaging across channels, translate AI concepts into business stories, and expand practitioner presence. It also values a strong background in high-growth AI or SaaS marketing and cross-functional leadership, with a focus on building credibility with buyers, executives, and analysts. Benefits include remote work, equity, comprehensive health coverage, and family support programs.

Job Description

Responsibilities

Market & Category Leadership: Drive BigPanda's corporate marketing strategy focused on building authority in Agentic IT Operations.
Evolve our messaging pillars, narrative frameworks, and executive positioning in partnership with Product Marketing and company leadership.
Ensure consistency and differentiation of BigPanda's voice across earned, owned, and shared channels.
Thought Leadership & Content Strategy: Execute and evolve a thought leadership strategy that establishes BigPanda as the defining voice in Agentic IT Operations.
Oversee development of high-impact content: executive bylines, POV pieces, reports, keynote narratives, and blogs.
Translate complex AI and enterprise IT concepts into stories that land with both technical practitioners and business decision-makers.
Influencer & Community Marketing: Build and lead an influencer strategy focused on trusted voices in IT operations, SRE, ITSM, and AI communities.
Identify, engage, and nurture relationships with practitioners, creators, and independent experts.
Partner with influencers on content collaborations, event participation, podcasts, and social amplification that reinforces credibility.
Expand BigPanda’s presence within practitioner communities to support category education and adoption.

Requirements

8-10+ years of experience in corporate marketing or communications leadership roles
Experience at a high-growth AI or SaaS company
Understanding of enterprise sales; validation, social proof, and analyst credibility for large buyers
Strong writer and editor with the ability to simplify complex AI and technical concepts
Comfortable working directly with senior executives as a messaging partner
Strong cross-functional collaboration skills across Product Marketing, Demand Gen, Sales, and Executive leadership
Strategic thinker who thrives in fast-moving, high-growth environments

Benefits

Competitive equity
Remote-first environment
Unlimited PTO
Twelve (12) paid holidays throughout the year
Comprehensive health benefits
#PandaParent support. Financial assistance for fertility, adoption, and surrogacy expenses as well as a combined total of eighteen (18) weeks fully paid leave for all new parents
Financial planning services
Employee learning & development budget
Values-based recognition (quarterly and annually)
Social community & ERG programs

BigPanda

3.7 Glassdoor

BigPanda keeps the digital world running with Agentic AI, artificial intelligence that enables autonomous systems to make decisions and perform tasks without constant human intervention. Beyond other AIOps solutions, the BigPanda platform responds to and prevents IT incidents at machine speed, improving operational efficiency and delivering exceptional service reliability.

Founded in 2012

Redwood City, California, USA

bigpanda.io

55% recommend to a friend

67% CEO approval