Sr Data Scientist - Marketing Analytics

Virginia, IL (Remote)

$117K/yr – $143K/yrSenior Level5+ years expFull time

Posted 4 months ago

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Job Summary

Drive data science solutions for marketing, turning insights into measurable impact across campaigns and production-ready models.

  • Own end-to-end analytics for marketing challenges from problem framing to decision impact.
  • Must-have: 5+ years in data science solving business problems with marketing partners.
  • Standout: Able to translate insights into production-ready models and strategic actions.

Job Description

Responsibilities

  • Partner with Marketing to Define and Solve Problems – Work closely with marketing stakeholders to understand business challenges, define success metrics, and translate needs into analytical approaches that drive performance across campaigns and channels.
  • Design and Deliver Data-Driven Solutions – Apply statistical analysis and machine learning to develop solutions that address business needs, then present findings, influence decisions, and gain alignment on adoption.
  • Lead Experimentation and Optimization – Develop and manage testing frameworks (A/B testing, campaign experimentation) across channels and markets. Analyze results and provide clear recommendations to improve performance and inform future strategy.
  • Translate Results into Business Impact – Clearly communicate insights and quantify outcomes (e.g., campaign performance lift, engagement improvements, ROI) to ensure stakeholders understand the value and take action.
  • Partner to Operationalize Solutions – Collaborate with Technology and Engineering teams to transition validated models into production, supporting implementation through scalable pipelines and processes.
  • Influence Through Storytelling – Present insights and recommendations to both technical and non-technical audiences, including senior stakeholders, to drive alignment and decision-making.
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BECU

3.5 Glassdoor

As a member-owned, not-for-profit financial cooperative, BECU is guided by the credit union philosophy of “people helping people.” In fact, putting people over profit guides our everyday business decisions. Unlike many financial institutions, we aren’t owned privately. As a cooperative, we are owned by our members. This drives us to do right by the member, and right by each other as coworkers. You see this in our working culture, in our day-to-day choices to ensure both members’ and employees’ needs are met. Imagine what this type of commitment could do for your work satisfaction. Recruiting scam alert: Please be aware that bad actors are targeting potential job applicants and impersonating BECU recruiters on LinkedIn. You can protect yourself by inspecting the recruiter’s email address before responding to any unsolicited messages you receive about job opportunities. BECU recruiters do not use Gmail, Yahoo or any other non-enterprise email platforms for recruiting purposes. It is also important to know that BECU recruiters will never ask you for personal information like your Social Security number, date of birth or bank account number. Also, you will not be required to pay fees or cover the cost of equipment. Please visit becu.org/careers to learn more about the application process and apply through our secure portal.

Founded in 1935
Seattle, Washington, USA
2.8K employees (135 in marketing)
58% recommend to a friend
68% CEO approval

Traffic Signals

Monthly Visitors
4M
Monthly Google Ads Budget
$2.2M
Traffic Source Mix
Search
18.6%
Direct
78.4%
Referral
2.5%
Social
0.1%
Paid
0.3%

Headcount Trend

Current headcount: ~2.8K

Marketing Team

Marketing Team Size
105 (4% of company)
Median Career Experience
17.5 years
Median Tenure
7.3 years
Marketing Roles Posted (Last 30 Days)
2

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