Drive performance ad creative strategy and production across campaigns, from concept to launch.

• Own the creative lifecycle and assets for paid media.
• Must-have: 5–10 years in performance creative strategy or growth marketing.
• Standout: $100,000+ media spend or scaled results from creative efforts.

Responsibilities

• Own performance ad creative through the entire lifecycle, from concept to launch
• Research and analyze creative trends to inform and develop ad concepts that drive new customer growth
• Write creative briefs and manage creative projects through production with creators, freelance specialists, and agencies
• Apply hands-on production skills including copywriting, designing, and/or video editing where applicable
• Leverage AI tools to build and optimize creative workflows and enhance campaign effectiveness
• Quality assure ad creatives to ensure brand guidelines and channel best practices are being followed, then prepare creatives to launch on the targeted channel
• Analyze campaign results and develop insights to inform future creative production
• Develop a strong understanding of product category insights, channel algorithms, new customer behavior, and performance drivers

Requirements

• 5-10 years experience in performance creative strategy and/or growth marketing
• Track record of ideating and producing creative that generates $100,000+ media spend or scaled organic views
• Demonstrated creative thinking abilities with a portfolio showcasing your work
• Experience using digital advertising metrics and performance analysis to drive strategy, particularly on Meta
• Experience with creative and design tools (Adobe Creative Suite, Figma, etc.) and/or AI tools for creative production
• Strong attention to detail and organizational skills
• Excellent written and verbal communication skills
• Can-do attitude and eagerness to learn

Preferred

• Hands-on experience with e-commerce health and wellness brands (i.e. supplements)
• Hands-on experience with e-commerce subscription brands
• Bachelor's degree in Marketing, Communications, Design, or related field

Benefits

• Benefits include health, dental, vision, 401k, and paid holidays
• PTO, sick time, and a remote-friendly culture with a hub in Austin, TX
• Performance bonus opportunities
• Grow your skills with professional development opportunities