Sr. Content Marketing Manager

USA (Remote)

$130K/yr – $145K/yrSenior Level5+ years expFull time

Posted 6 weeks ago

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Job Summary

Own the content engine for a B2B SaaS brand, shaping what we publish, for whom, and why it moves the business forward.

  • Editorial and content strategy across blog, web, social, email, and sales assets
  • Scale with AI assisted drafting, repurposing, and programmatic SEO plus GEO/AEO
  • Turn product and customer signals into assets for marketers and developers, with a strong customer story program

Job Description

  • Set Rebrandly's content strategy across blog, web, social, email, and sales collateral, defining what we make, for whom, and why it matters to the business
  • Own the editorial calendar end-to-end: planning, production, distribution, performance review
  • Translate technical, product, and customer insights into content that resonates with marketers and developers
  • Take a single source (webinar, product launch, customer story, data insight) and produce assets across formats: blog, social, email, one-pager, LinkedIn post, video script, slide
  • Build AI-assisted workflows for drafting, editing, and repurposing, turning one interview into five assets, one product update into a campaign
  • Own organic search strategy at scale; building programmatic page systems (integration pages, use-case hubs, comparison pages) alongside the core blog
  • Lead our approach to GEO/AEO: understand how AI-powered search tools (ChatGPT, Perplexity, Google AI Overviews) surface and cite content, and build a strategy that gets Rebrandly recommended. Citation strategy, schema for AI parsers, llms.txt, and presence on third-party sources of truth (G2, Reddit, Wikipedia)
  • Run an always-on listening program for Rebrandly mentions, category conversations (link management, link intelligence), and competitive signals, turning what we hear into content, sales intel, and product feedback
  • Own the customer story program end-to-end from intake to publication
Rebrandly logo

Rebrandly

3.4 Glassdoor

Rebrandly is the market-leading platform that allows users to brand and shorten custom URLs, quickly and easily. Rebrandly is essential link management infrastructure for the global digital supply chain and the most secure (SOC2, HIPAA) AI-enabled platform for processing branded links at scale with real-time analytics and enterprise-grade features.Rebrandly helps companies grow traffic and revenue, improve deliverability, conversion, and retention rates, build brand trust, and track performance. Founded in 2015 and headquartered in the U.S., with offices in Rome and Dublin, Rebrandly serves millions of users and global brands worldwide, including Versace, Toyota, PayPal, Heineken, Okta, and Zillow. For more information, please visit www.rebrandly.com.

Founded in 2015
Dublin, County Dublin, IRL
86 employees
57% recommend to a friend
100% CEO approval

Traffic Signals

Monthly Visitors
782K
Monthly Google Ads Budget
$9.6K
Traffic Source Mix
Search
16.8%
Direct
34.1%
Referral
6%
Social
1.6%
Paid
0.3%

Headcount Trend

Current headcount: ~86

Marketing Team

Marketing Roles Posted (Last 30 Days)
1