Specialist, Paid Search

New York City, NY (Hybrid)

$88K/yr – $117K/yrMid Level2+ years expFull time

Posted 2 weeks ago

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Job Description

Responsibilities

Plan, execute, and analyze paid search programs and campaigns including text ads and shopping
Create search marketing plans supporting brand and customer marketing strategies
Manage multi-million-dollar budget and relationships with agencies, vendors, and publishers
Develop insights and actions based on qualitative and quantitative analytics
Stay current on the latest digital and AI marketing trends, identify new and emerging search marketing opportunities, and influence innovation

Requirements

Bachelor’s degree in Marketing or related field
2-3 years of hands-on experience in paid search advertising in Google Ads and Microsoft Ads required
Experience with SA360 strongly preferred
Experience within an agency or retail organization strongly preferred
Outstanding analytical skills and strong experience in performance optimization
Mix of business, creative, and technical acumen
Flexible, curious, and critical thinker who can balance strategic thinking and tactical execution
Proactive self-starter who takes initiative to identify opportunities and drive work forward, often independently
Excellent communication skills (verbal and written) and attention to detail
This role can be based in either our Reynoldsburg, OH (Columbus area) or New York, NY offices

Preferred

Experience with SA360 strongly preferred
Experience within an agency or retail organization strongly preferred

Victoria’s Secret & Co.

Victoria’s Secret & Co. (NYSE: VSCO) is a specialty retailer of modern, fashion-inspired collections including signature bras, panties, lingerie, casual sleepwear, athleisure and swim, as well as award-winning prestige fragrances and body care. VS&Co is comprised of market leading brands, Victoria’s Secret and Victoria’s Secret PINK, that share a common purpose of supporting women in all they do, and Adore Me, a technology-led, digital-first innovative intimates brand serving women of all sizes and budgets at all phases of life. We are committed to empowering our nearly 30,000 associates across a global footprint of more than 1,350 retail stores in nearly 70 countries. We strive to provide the best products to help women express their confidence, sexiness and power and use our platform to create connection and community while celebrating the extraordinary diversity of women’s experiences.

Founded in 2021

Columbus, Ohio, USA

29K employees (2,003 in marketing)

careers.victoriassecret.com