Solutions Marketing Manager – Flexible Automation

Responsibilities

• Own the global marketing strategy for Flexible Automation, including positioning, messaging, value propositions, competitive differentiation, and go-to-market priorities.
• Develop a deep understanding of customer needs, operational challenges, buying journeys, market trends, priority segments, competitors, and emerging opportunities. Translate those insights into actionable portfolio, innovation, and growth recommendations across industries, applications, and customer workflows.
• Position Flexible Automation technologies within customer workflows, applications, and use cases, connecting individual technologies with complementary hardware, automation, and software across Dematic’s broader portfolio to create compelling end-to-end solution stories.
• Translate complex technical capabilities into clear customer and business outcomes, creating messaging and content that help customers understand the value of adaptable and scalable automation.
• Drive AI, automation, and digital transformation efforts that improve efficiency, consistency, decision-making, and customer outcomes
• Partner across Product Management, Sales, Strategy, Marketing, and regional and vertical market teams to bring solutions to market, support launches and growth initiatives, and enable Sales with effective narratives, presentations, value propositions, competitive tools, use cases, training, and customer-facing content.
• Use customer, commercial, and marketing insights to evaluate effectiveness, refine strategy, identify new opportunities, and demonstrate measurable business impact.

Requirements

• Significant experience in B2B product, solution, or portfolio marketing within a complex technical environment such as industrial technology, manufacturing, automation, robotics, supply chain technology, material handling, intralogistics, or software-enabled solutions.
• Experience owning marketing strategy across the lifecycle, from customer and market insights through positioning, messaging, go-to-market execution, sales enablement, and performance measurement.
• Strong ability to understand complex technologies and translate them into compelling customer value propositions, business outcomes, and differentiated market messaging. Experience with integrated solutions or portfolios that combine hardware, automation, and software is a plus.
• Experience developing and executing global or multi-market go-to-market strategies, including launches, portfolio initiatives, or growth programs across different industries, applications, or customer segments.
• Strong customer and market insight capabilities, including segmentation, customer needs, buying groups or personas, buying journeys, market trends, and competitive analysis.
• Demonstrated ability to influence and collaborate across Sales, Product Management, Technology, Marketing, Strategy, and regional teams. Experience working in a global, matrixed environment is helpful.
• Comfortable working both strategically and hands-on, setting direction while also developing messaging, content, briefs, presentations, sales tools, and other priority deliverables.
• Bachelor’s degree in Marketing, Business, Supply Chain, Technology, a related field, or equivalent relevant professional experience.

Benefits

• Career Development
• Competitive Compensation and Benefits
• Pay Transparency
• Global Opportunities