Social Media Jobs | SalaryGuide

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Social Media Jobs

1,469 marketing jobs

Director, Social Engagement

Pfizer

Tampa, FL (Hybrid)Full time$177K/yr – $294K/yr

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AMN Healthcare

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Social Media Content Creation Manager

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Student Worker - Social Media & Engagement Assistant

Regent University

Virginia Beach, VA (On-site)Part time

Director, Social Engagement

Tampa, FL (Hybrid)

$177K/yr – $294K/yrDirector/Executive8+ years expFull time

Posted 3 weeks ago

Job Description

Responsibilities

Set the vision and lead the organic social engagement strategy, with oversight of strategy and execution across Pfizer-branded social media handles and the unbranded Pfizer for All platform handles; translate business, brand, and audience priorities into platform-native content and programs.
Build and maintain a channel-by-channel editorial calendar (quarterly and monthly views) aligned to campaigns, corporate moments, and product needs; integrate tagging/UTMs and paid-media alignment.
Establish and continuously improve the operating model, governance, resourcing, and agency model required for channel management, content creation, community engagement, issues response, and measurement; align teams on priorities for always-on and campaign-based social.
Stand up and govern response guidelines and escalation paths; partner with moderation vendors to manage open commenting and issue/AE- response.
Set SLA-based listening, triage, and response standards; oversee sentiment tracking and topic tagging to inform content and stakeholder updates.
Ensure review/approval compliance (Medical/Legal/Regulatory); monitor content expiration/renewal cycles and archive requirements.
Oversee the team’s end-to-end editorial and content operations process across branded and unbranded handles, from briefing and development through review, publishing, optimization, expiration, and archiving; ensure consistent tone of voice, quality, and compliance.
Coordinate influencer/partner content when relevant to organic social, ensuring taxonomy, job-code tracking, and preview/QA workflows with agencies.
Drive test-and-learns across formats (short video, carousels, polls) and platform features; capture learnings and roll into playbooks.
Define the measurement framework and KPIs (reach, engagement rate, saves/shares, negative feedback, response SLAs, follower quality, site traffic/HVA); publish monthly readouts and quarterly deep dives.

Requirements

8+ years in social media, community management, communications, or a related field, with significant experience leading complex programs and teams; healthcare experience strongly preferred.
Proven track record setting social strategy, building brand communities, leading editorial and engagement operations at scale, and translating insights into measurable business and communications outcomes.
Fluency with enterprise social tools (e.g., Sprinklr), listening/monitoring, and analytics; strong stakeholder and agency management.
Deep familiarity with medical/legal/regulatory review processes and content life-cycle management (approvals, expirations).
Excellent written, oral, communication skills and interpersonal skills.
Ability to develop, implement and measure success.
Ability to work effectively across functions and levels across highly matrixed organization and manage multiple projects against tight deadlines.
Ability to work closely with Pfizer leaders, demonstrating poise and executive presence.
Demonstrated people leadership, including the ability to recruit, coach, develop, and motivate high-performing social media engagement experts.
Strong independent judgment, accountability, and ability to lead through ambiguity in a highly matrixed environment.

Benefits

We offer comprehensive and generous benefits and programs to help our colleagues lead healthy lives and to support each of life’s moments.
Benefits offered include a 401(k) plan with Pfizer Matching Contributions and an additional Pfizer Retirement Savings Contribution, paid vacation, holiday and personal days, paid caregiver/parental and medical leave, and health benefits to include medical, prescription drug, dental and vision coverage.

Pfizer

We’re celebrating over 175 years of daring scientific innovation—and we’re not done yet. Let’s outdo yesterday. Protect your health at PfizerForAll.com For additional information on our guidelines, please visit http://www.pfizer.com/community-guidelines

New York, New York, USA

102K employees (4,879 in marketing)

www.pfizer.com/?source=Linkedin

Salaries

Posted range

$177K/yr – $294K/yr

Taken straight from the job posting.

See all Pfizer salaries

Marketing Team

Marketing Team Size

4,125 (4% of company)

Median Career Experience

18 years

Median Tenure

6.7 years

Marketing Roles Posted (Last 30 Days)

13

People

HR / Recruitment

Sergey Arzamastsev

Sergey Arzamastsev

Senior Director, People Experience, Chief Marketing Office and Global Talent Solutions

At the company for 16 years 7 months

Anne Kennedy Dotson

Anne Kennedy Dotson

Head of Global Employer Brand, Recruitment Marketing & University Relations

At the company for 6 years 7 months

Marketing Leadership

Emily Friedman

Vice President Brand Marketing

At the company for 3 years 4 months

Nitin Mahadev

Vice President and Global Marketing Head for the Rare Disease Franchise

At the company for 17 years 8 months

Nana Danso

Vice President, US Dermatology Marketing Lead

At the company for 8 years 5 months

Amanda Daniels

Vice President Global Marketing, Cibinqo, Eucrisa & Brepocitinib

At the company for 19 years

Funding

Total Funding

$38B

Last Raise

$6B

Post IPO Debt, 4 months ago

Funding History

Nov 2025
Post IPO Debt • $6B
Oct 2024
Post IPO Equity • $1B
May 2023
Post IPO Debt • $31B

Traffic Signals

Monthly Visitors

2.3M

Monthly Google Ads Budget

$117.8K

Traffic Source Mix

Search

54.8%

Direct

34.7%

Referral

8%

Social

1.4%

Paid

1%

Headcount Trend

Current headcount: ~102.3K

News about Pfizer

Drug Prices: Will the New Pfizer Deal Lower Costs for Americans?

Oct 5, 2025 • National Academy of Medicine

Health Answers by Pfizer Launches Spanish-Language Expansion

Oct 3, 2025 • Pfizer

Pfizer’s Drug Price Cuts Yield Three-Year Trump Tariff Reprieve

Oct 1, 2025 • Yahoo Finance

Links

www.pfizer.com/?source=Linkedin

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