Social Media Student Ambassador

Responsibilities

• Content Creation
• Shoot, edit, and produce original content — photos, videos, reels, graphics — that feels authentic, on-trend, and true to the UHD brand voice.
• Appear on camera when needed to host, narrate, or bring personality to content; be a visible, engaging presence across platforms.
• Capture real-time content at events, translating live moments into compelling posts and stories.
• Pitch original content ideas and formats, bringing fresh creative concepts to the team while ensuring everything aligns with brand and style guidelines to reflect the UHD and University brands professionally.
• Campaign Execution
• Help shape social media campaigns from the ground up — brainstorming concepts, building rollout timelines, determining content needs, and producing the final assets.
• Partner with the marketing, creative, and communications teams throughout the creative process to bring campaign ideas to life.
• Analytics and Reporting
• Track content and campaign performance, analyze what's resonating with audiences, and use those insights to shape future content decisions.

Requirements

• Must be a current UT student

Preferred

• Communication and/or marketing major (advertising, communication studies, journalism, public relations, RTF, etc.) or another related field
• Social media or other related employment experience
• Writing experience for digital channels
• Previous experience in advertising, marketing or another related field
• Experience with Instagram, Instagram Reels, X (Twitter) and/or Facebook
• Experience with Sprout Social or other social media analytics tools
• Experience creating short form content for social media
• Experience with multimedia tools such as Edits and Adobe Creative Suite
• Comfortable appearing on camera