Social Media Specialist

Provo, UT (On-site)

$40K/yr – $50K/yrMid Level2+ years expSalaried Ft

Posted 4 months ago

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Job Summary

Drive hands-on social media management for multiple client brands as a Social Media Specialist, turning strategy into calendars, posts, and insights.

  • Turn high-level social strategies into monthly content calendars and engaging posts.
  • 2+ years in social media management, agency experience preferred.
  • Cross-platform expertise across Instagram, LinkedIn, TikTok, Facebook, and YouTube.

Job Description

Responsibilities

  • Content Calendar Management: Developing and maintaining monthly content calendars for multiple client accounts, ensuring timely posting and brand consistency.
  • Channel Strategy Execution: Implementing social media strategies across platforms including Instagram, LinkedIn, TikTok, Facebook, and YouTube.
  • Platform Optimization: Staying current on platform algorithms and features to ensure client content is optimized for their brand’s social media strategy and associated KPIs.
  • Reporting & Analytics: Tracking key performance metrics, running structured tests, and interpreting results to provide evidence-based recommendations for improvement.
  • Brand Voice & Community Management: Ensuring each client’s unique brand identity is maintained in all posts and interactions.
  • Workflow Coordination: Utilizing internal systems and tools to ensure efficient execution of social media tasks without sacrificing quality.
  • You will work closely with our creative team to ensure client brands are represented authentically and effectively across all platforms. This is a "hands-on" role where you will be responsible for turning high-level strategies into actionable content calendars, engaging posts, and insightful performance reports.

Requirements

  • 2+ years of experience in social media management, ideally within an agency environment managing multiple brands.
  • Deep platform knowledge: You know the ins and outs of Instagram, LinkedIn, TikTok, Facebook, and YouTube.
  • Analytical mindset: You are comfortable looking at data and can explain what "success" looks like beyond just likes and comments.
  • Strong writing skills: You can write compelling captions and clear, concise internal updates. You know how/when to utilize AI in your work vs. where you should not.
  • Organization: You can juggle multiple client calendars and deadlines without breaking a sweat.

Preferred

  • Experience with PR-related tasks, such as media list building or drafting press releases.
  • Basic graphic design or video editing skills for social-first content.

Benefits

  • Employer-sponsored insurance coverage
  • Paid time off and holidays
  • 401(k) matching (up to 3% after 1-year of employment)
Relic Advertising logo

Relic Advertising

Over the years, we have perfected processes and marketing strategies to allow for amazing products. We have hand picked a team to work with your specific account based on your needs and the strengths of our individual team members. We pride ourselves in a high level of client service and a hands-on approach to your specific marketing plan. Our creative department produces high level content and creativity in everything that they do because we understand how important messaging is, especially when coupled with high level creative.When working with us, consider this.1. Relic has a long term outlook on clients. We are looking for long lasting relationships that will benefit both parties for years to come. Because of this focus, we are result oriented because we know that for us to have a strong relationship, we have to provide results today.2. All art, programming and strategies of Relic remain the property of the client. Once your marketing assets and collateral are complete, you will have complete control of the marketing materials as well as access to all art, code and copy.3. Our designers and interactive programmers are in house. 100 percent of the creative and web development will be completed by our staff with zero outsourcing. This allows for quick changes, easy coordination and swift completion.4. Our ideas for this plan, coupled with the creative to go with it are cutting edge. You will find the end product to exceed expectations.

Founded in 2009
Provo, Utah, USA
10 employees (4 in marketing)

Traffic Signals

Monthly Visitors
1.4K
Traffic Source Mix
Search
64.4%
Direct
22%
Referral
8.8%
Social
3.5%
Paid
1.2%

Headcount Trend

Current headcount: ~10

Marketing Team

Marketing Team Size
3 (30% of company)