Social Media & Public Relations Officer

Responsibilities

• Manage, monitor, and create content for IDDC social media properties.
• Planning and execution of social media/digital campaigns.
• Procure and curate photography for marketing, social media, and communications initiatives.
• Optimize content strategy to increase social impressions, engagement, and web traffic.
• Track and analyze engagement levels across various platforms.
• Strategize with the director for effective digital campaign creation/ad placement, public relations, and the social media calendar.
• Track measurable campaign and PR results and make professional recommendations for improvement.
• Prepare press releases, media advisories, talking points, speeches, and official correspondence as assigned.
• Develop and pitch story ideas.
• Maintain blogging initiatives, both internal and external. Solicit guest blog posts from a wide variety of community and industry partners.

Requirements

• Bachelor’s degree or higher specifically in journalism, public relations, communications management, marketing, or relevant work experience.
• 3-4 years of direct work experience or equivalent in a combination of education and college internships.
• Ability to think and manage strategically, with an emphasis on analysis, planning, and achieving measurable results.
• Ability to manage multiple tasks and meet deadlines.
• Ability to analyze research data and summarize into usable reports.
• Knowledge of AP Style.
• Knowledge of CMS, Meltwater, and Email marketing software is a plus.
• Proficient in the use of PowerPoint and presentation design/development.
• Proficient in database software. (i.e., Excel)
• Ability to travel.

Benefits

• Three (3) medical plan options (including RX coverage) as well as vision and dental plans
• Wellness Rewards Program: Complete wellness activities to earn gift card rewards
• Health savings account, which includes bi-weekly state contribution
• Deferred compensation 457(b) account (similar to 401(k) plan) with employer match
• Two (2) fully-funded pension plan options
• A robust, comprehensive program of leave policies covering a variety of employee needs, including but not limited to:
• 150 hours of paid New Parent Leave and up to eight weeks of paid Childbirth Recovery Leave for eligible mothers
• Up to 15 hours of paid community service leave
• Combined 180 hours of paid vacation, personal, and sick leave time off
• 12 paid holidays, 14 on election years