Responsibilities

• Develop and implement social media strategies to increase brand awareness and engagement
• Create, curate, and manage all published content (images, video, written) across various social media platforms
• Monitor and analyze social media trends, insights, and performance metrics to optimize campaigns
• Collaborate with cross-functional teams to ensure brand consistency and alignment with marketing objectives
• Engage with followers, respond to comments and messages, and build a strong online community
• Stay up-to-date with the latest social media best practices, tools, and trends

Requirements

• Proven work experience as a Social Media Specialist or similar role
• In-depth knowledge of social media platforms (Facebook, Instagram, Twitter, LinkedIn) and their respective audiences
• Proficient in video editing
• Familiarity with SEO principles and content optimization strategies
• Experience with social media management tools
• Excellent written and verbal communication skills
• Strong analytical skills to interpret data and make data-driven decisions
• Ability to multitask and prioritize in a fast-paced environment

Benefits

• 401(k)
• 401(k) matching
• Employee discount
• Flexible schedule
• Life insurance
• Vision insurance