Social Media and Marketing Manager at Nans Kitchen | Andover, MA | $55K/yr – $70K/yr

Social Media and Marketing Manager

Andover, MA (On-site)

$55K/yr – $70K/yrMid LevelFull time

Posted 6 weeks ago

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Job Summary

Own social content creation and channel management for a multi-location restaurant, turning menu/food imagery and newsletters into consistent brand storytelling; tie in data from POS and social to inform future content; collaborate on paid social and light design tasks.

Social & Content Ownership: Manage channels, content library, and newsletter templates to build a steady audience.
Data & Optimization: Cull POS and social data to guide future content and campaigns.
Collaboration & Media: Support paid social campaigns and light Canva design for newsletters, signage, and assets.

Job Description

Managing all social media accounts with frequent and engaging content
Manage our online menus, food imagery archives and content library
Manage newsletter content and distributions
Cull and manage data from our POS and social channels for future use
Collaborate with other stakeholders on paid social media campaigns
Light graphic design work within Canva and other design platforms ( newsletter templates, bag stuffers, in store signage etc...)

Advanced knowledge of social media strategies and administration for Meta, Tiktok, Youtube, and Linked In Platforms
Creative content ideas and "outside the box" thinking for engaging content creation
Video production experience for social use ( basic)
Experience with paid social media advertising campaigns
Ability to travel between our 4 locations to gather content and shoot images and video
Knowledge of AI social media agents and their uses ( eclincher, sprout social, predis.ai, opus clip)
Knowledge of the use of fractional manpower for social media acceleration
Knowledge of canva for graphic design elements and newsletter templates
Prior restaurant or food focused social media experience