Home Care of SF

Social Media and Marketing Manager

Atlantic Beach, NY (Hybrid)

$65K/yr – $75K/yrMid Level1+ years expPart time

Posted 2 months ago

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Job Summary

Own content creation and platform storytelling for a premium home care brand, turning brand guidelines into actionable, multi-channel content that educates and builds trust across Instagram, TikTok, Facebook, LinkedIn, and YouTube.

  • Define and execute a content strategy aligned with brand, caregiving-focused storytelling, and audience needs.
  • Own end-to-end content production from calendars to video creation, captions, and posting across platforms.
  • Collaborate with leadership to source testimonials and updates, and monitor performance to optimize reach and engagement.

Job Description

Own content creation and platform storytelling for a premium home care brand, turning brand guidelines into actionable, multi-channel content that educates and builds trust across Instagram, TikTok, Facebook, LinkedIn, and YouTube.

  • Define and execute a content strategy aligned with brand, caregiving-focused storytelling, and audience needs.
  • Own end-to-end content production from calendars to video creation, captions, and posting across platforms.
  • Collaborate with leadership to source testimonials and updates, and monitor performance to optimize reach and engagement.