Social Media and Marketing Coordinator

Auburn, AL (On-site)

$17/hr – $18/hrEntry LevelFull time

Posted 2 days ago

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Job Summary

Own and optimize targeted digital marketing campaigns, focusing on Facebook advertising, performance analysis, and cross-team collaboration to align branding with promotional goals.

Lead campaign planning, execution, and performance reporting.
Coordinate with branding and analytics to improve reach, engagement, and search visibility.

Job Description

Responsibilities

Execute targeted Facebook Advertising campaigns to boost reach and engagement while analyzing performance metrics through Google Analytics and media performance analytics tools.
Collaborate with the marketing team to plan and execute digital campaigns aligned with branding strategies and promotional goals.
Conduct keyword research and optimize content for SEO to improve online visibility and search rankings.
Track digital marketing performance metrics regularly, providing detailed reports on campaign effectiveness and areas for improvement.

Requirements

Familiarity with social listening tools, media performance analytics, and digital marketing performance monitoring.
Experience managing Facebook Advertising campaigns along with a solid understanding of branding principles.
Excellent relationship management skills for collaborating across teams and engaging with online communities effectively.