Responsibilities

• Execute KUBRA’s organic and paid social media efforts on LinkedIn and Twitter, including creating and scheduling posts, building follower engagement campaigns, and reporting.
• Drive social media reach and employee advocacy by leveraging Sprout Employee Advocacy and developing internal contests to reward top internal influencers on LinkedIn.
• Support KUBRA’s schedule of trade shows, including ordering booth services and rentals, registering and coordinating booth staff, managing internal and external communications, and on-site support.
• Assist with the planning and execution of various client appreciation events and dinners, as well as KUBRA’s annual client conference, iConnect.
• Oversee the distribution of KUBRA press releases via the distribution channels.
• Provide administrative support to the Marketing team to ensure efficient day-to-day operations.
• Track and analyze key metrics, including project ROI, cost per lead, etc. Present suggestions to introduce quality improvements and new efficiencies.
• Collaborate on various ongoing demand generation efforts, including but not limited to digital campaign setups, event coordination, reporting, etc.
• Assist the Demand Generation Team Lead with day-to-day marketing projects and activities as needed.