Social Media Manager

New York City, NY (Unknown)

$140K/yr – $150K/yrSenior Level10+ years exp

Posted 1 day ago

Job Summary

Own the global social media strategy and day-to-day content across platforms, driving brand growth and engagement while leading cross-functional campaigns and performance optimization.

  • Lead global social media strategy, content creation, and calendar management.
  • Collaborate with attorneys, BD, Communications, and Design to ensure cohesive campaigns.
  • Analyze performance, optimize with analytics and paid social tactics.

Job Description

Responsibilities

  • Develop and execute a global social media strategy to strengthen brand awareness, expand audience reach, and drive engagement across key platforms, particularly LinkedIn.
  • Create compelling social media content, including copy, graphics, and video, translating complex legal and business topics into engaging, accessible messaging.
  • Manage the global social media editorial calendar, coordinating content around thought leadership, firm initiatives, events, media coverage, and publications.
  • Collaborate with attorneys, Business Development, Communications, and Design teams to develop cohesive social media campaigns and maintain consistent branding across platforms.
  • Advise attorneys on their social media presence, providing content support, training, and guidance on best practices.
  • Establish KPIs, analyze campaign performance, and provide recommendations to senior leadership; leverage analytics, AI tools, and paid social strategies to optimize engagement.

Requirements

  • 10+ years of social media, digital marketing, or communications experience; background in legal, professional services, or highly regulated industries.
  • Expertise across major social media platforms, particularly LinkedIn, with strong knowledge of algorithms, paid advertising tools, and emerging digital trends.
  • Exceptional writing, editing, and visual storytelling skills, with the ability to simplify complex subject matter for diverse audiences.
  • Demonstrated success developing social media strategies that align with business objectives, strengthen brand positioning, and drive measurable results.
  • Strong analytical skills with experience tracking performance metrics, interpreting engagement data, and optimizing content strategies.
  • Excellent project management, communication, and interpersonal skills, with the ability to collaborate with senior stakeholders and manage competing priorities across global teams.
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Wisnik Career Enterprises

Wisnik Career Enterprises, Inc., is committed to helping you achieve your goals. We specialize in placing marketing, professional development, professional development and recruiting talent and offer a variety of attorney training programs. We are the recruiters for recruiters.Eva Wisnik launched Wisnik Career Enterprises in 1996. Over the past 25 years, Wisnik has placed over 1000 professionals into law firms, consulting companies and financial institutions. Having worked inside of law firms and banks, we understand each organization’s unique environment well as the core competencies necessary to be successful. Our industry contacts, together with the knowledge gained from working with Managing Partners, Executive Directors, CMOs and Directors at the nation’s largest firms to build their departments, gives us insight and market knowledge to help you hire the best talent.Eva Wisnik founded Wisnik Career Enterprises after serving as Director of Recruitment and Training for Schulte Roth & Zabel and Cadwalader, Wickersham & Taft. In the past 25 years she has worked with over 120 law firms, including 74 of the AmLaw 100. Eva has conducted over 800 training programs for attorneys on topics that include Well-being, Interviewer Training, Business Development Skills, Time Management, and Myers Briggs.

Founded in 1996
New York, New York, USA

Salaries

Posted range

$140K/yr – $150K/yr

Taken straight from the job posting.

The middle of this range ($145K) is 80% above the median base salary for Social Media Manager roles in the United States ($81K).

Social Media Manager median pay in the United States

$82K/yr

Most pay falls between $70K and $98K. Based on 604 salaries.

See all Wisnik Career Enterprises salaries

Marketing Team

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Social Media Manager

Wisnik Career Enterprises · New York City, NY · Unknown