Responsibilities

• Develop and execute social media strategy across multiple platforms to increase brand awareness, engagement, and customer loyalty
• Create, curate, and publish compelling content (text, image, and video) that aligns with brand voice and goals
• Monitor and respond to social media conversations, feedback, and inquiries in a timely and professional manner
• Analyze social media metrics and insights to measure performance, identify trends, and make data-driven decisions
• Collaborate with cross-functional teams (marketing, sales, customer service, etc.) to integrate social media into broader campaigns and initiatives
• Stay up-to-date with industry trends, emerging platforms, and best practices to continuously improve social media strategy and tactics
• Manage social media advertising campaigns, including budget allocation, targeting, and optimization
• Build and maintain relationships with social media influencers and partners to amplify brand messaging and reach new audiences
• Identify and manage potential social media risks and crises, including developing and implementing response plans
• Train and educate internal teams on social media best practices and guidelines, and ensure compliance with relevant laws and regulations

Requirements

• Must have actively posted as the face of a brand or personal brand on social media (e.g., Instagram, LinkedIn, TikTok, YouTube, etc.)
• Strong understanding of Social Media Marketing Analytics and KPIs
• Excellent communication and organizational skills
• Goal Setting Mentality
• Proactive Mindset
• Bachelor's degree in Marketing, Communications, Advertising, or related field
• 5+ years Social Media experience, specifically TikTok, Facebook/Instagram, LinkedIn, Pinterest, and X
• Knowledge and Experience with the latest Social Media marketing trends and practices
• Excellent interpersonal skills to manage effectively within a remote, multi-functional team
• Remote candidates accepted, however they must be located in a place that has 4-6 hours of overlap with the PST time zone
• Must be legally authorized to work in the U.S. No visa sponsorship will be offered

Preferred

• Positive, can-do attitude
• Detailed oriented
• Growth Mindset
• Independent
• Creative
• Organized
• Innovative
• Problem solver
• Curious
• Passionate

Benefits

• 100% company paid individual medical, dental, & vision insurance coverage
• Pet insurance
• Paid parental leave
• 401(k) retirement plan
• Paid time off for annual charity or volunteer work
• Generous paid time off
• Fitness/Wellness gym stipend
• Great work-life balance